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Everything you need to do in order to start a library blog, in the order you need to do it in

This is a step-by-step guide of all the nuts & bolts of starting a blog - it looks at platforms, plug-ins and widgets, where to register your blog, and best practice. Aimed at LIS blogs but applicable to anything. Best viewed in full screen, but not Auto
by

Ned Potter

on 8 April 2013

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Transcript of Everything you need to do in order to start a library blog, in the order you need to do it in

everything you need to do to start and maintain a blog in the order in which it needs to be done... Begin here preperation Choose your purpose

Choose your platform

choose your theme personal blog or work blog? Self reflection or self-promotion?

hosted on your own website, or hosted by the blogging software?
The former is more complicated but allows for more control

Are reporting on your activities, providing links, reviewing applications
or discussing big ideas? software first lets look at the two most popular free platforms this is wordpress.com - the developer hosted
version. wordpress.org is the version you host
yourself, on your own registered domain (ie yourname.com) this is blogger, which is
developer-hosted only lets take a brief tour of the alternatives content it is probably over-simplistic to divide LIS blogs into 'types' but I'm going to do it anyway... Diary Blogs Big Ideas Links Technologies Blogs which give you
regular updates on the
author's professional
activities - what I did,
where I went, what I
learned from it. Blogs which debate the
big questions facing librarianship on the
modern era - the future,
the cuts, the advocacy
movement and so on. check out:
http://librariansontheloose.wordpress.com/ check out:
http://agnosticmaybe.wordpress.com/ Blogs which give
you links to all the
most interesting
content around the
web, relevant to the
Information Profession. check out:
http://stephenslighthouse.com/ Blogs which focus
on the tech trends,
the new tools, and
the innovation of
social media for use
in the Library realm. check out:
http://www.philbradley.typepad.com/ of course, many of the best blogs... combine them all together subscribe this instant to:
http://librarianbyday.net/ Ideas Diary Links Tech registering your blog essential features best practice back to the PowerPoint by Ned Potter
http://thewikiman.org there are still a few essential steps to take before you start blogging Part of 'Entering the world
of blogs and blogging' - a workshop at the CILIP
Career Development Group
New Professionals Conference

July 5th 2010, Sheffield you'd be surprised how many people don't do this next bit... There are a million and one features and widgets you can add to your blog -
here are the essentials: Blogging has its own etiquette, techniques, and best practice Thanks for watching. To view the powerpoint presentation that comes before and after this Prezi, go to http://bit.ly/9g4vH1 community stuff visual stuff accessibility stuff Comment on other people's blogs, engage with the community ALWAYS link to other blogs you mention (and everything else); remember to use Pingbacks Respond thoughtfully to comments on your own posts An attractive visual theme is important, but most subscribers will be using Google Reader or similar so it's more vital that the theme is functional Develop a visual identity and retain it throughout your social media wherever possible Use pictures or graphics whenever appropriate to liven up your posts Avoid the use of Serif fonts (e.g Times New Roman) as they are difficult for visually impaired users to read It helps dyslexic readers if you: avoid bright white backgrounnds (use off-white if you can), ensure the text and background colour aren't too similar (as they may set their browsers to display only monochrome), and use bold where you might have used italics Above all, link sensitively. Use the 'alt' and 'title' tags properly, and hyperlink entire relevant chunks of a sentance - don't just link 'click here' general stuff There's no excuse for not using a spell-check, yet so many people don't... Think VERY carefully before publishing anything aggressive - don't forget, what you say on the internet will be around forever, even if you delete it Use punchy titles for your posts - library blogging is a crowded market place, so people won't want to read yet another post unless the title grabs their attention for a hosted
wordpress.com
blog for a self- hosted
wordpress.org
blog twitter: displays recent tweets. Always good to link back to your own social media
delicious: if you use delicious, displaying your recently added bookmarks shows a little more of your interests and personality
RSS: enables people to subscribe to either or both of the posts and comments feed of your blog
Blog Subscriptions: some people prefer to subscribe via email; they can do that here
Image: cement your social media visual identity with a logo or head-shot here URLs for all of these are in the workshop booklet:

Twitter, delicious and subscribe plug-ins, for the same reasons as listed above
Wordpress Popular Posts: if you display the five posts with the most views or comments, it may draw people in to explore your blog further
Add-to-Any - allows people to bookmark or subscribe to your blog via numerous platforms
Backtype Connect - picks up links to your post from twitter and and relevant comments from other blogs
Wordpress Stats - allows you to see which posts are viewed more than others, the links your readers click, and how they get to your blog
Subscribe To Comments - allows people to subscribe to the comments feed of a specific post Register the blog with Google (http://www.google.com/addurl/) Link to it from the UK Library blogs wiki (http://uklibraryblogs.pbworks.com/) Burn a feed with Feedburner (http://feedburner.google.com/) Register your Gravatar (globally recognised avatar: http://en.gravatar.com/) Put something of yourself in there. Don't be afraid to show some personality, and write about what you feel passionate about. (and don't forget to choose a kick-ass name, too...) For more info on this presentation see: http://thewikiman.org/blog/?p=783
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