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customer driven marketing

- Please, wait till all the pictures load - Click on the more button on the bottom right corner and select "full screen" - Use the navigation arrows, to go through the newsletter - ENJOY :))
by

Raymond Harbert

on 10 November 2011

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Transcript of customer driven marketing

.... ... ... ... ... .... .... .... .... .... .... ..... You Need This ............................... ............. ............................... the benefits of customer or consumer driven marketing... 3 stages of marketing .... ... .... ........................................ .................. .... Links ........................ ....................................... Enjoy having
a Vision ......... vision .................................. Heba abdAllah Marco Noran ..... ..... ............................................. ............................. Product Develp Plan ..... like .... .................. .............. ...... ...... ........... .... ................................... ....................................... 12 1 2 3 4 5 6 7 8 9 11 10 Sales Development on .................................. .... ..... .... ... helps insure that all planned marketing programs support the companies goals and objectives. .... ... .... ... ... Aramark Price of Entry Loyalty we hope you enjoyed your time with us PS: all references are available upon request Conclusion Thank You .............. Customer Driven Marketing Britteny Purnell & Raymond Harbert .... ..... Marketing- is the organizational function and a set of processes for creating, communicating, and delivering value to customers and for managing customer relationships in ways that benefit the organization and its stakeholders Marketing Communication Plan Time to take the Next Step Surveys Surveys are the base of a marketing scheme improves company efficiancy leads to higher profibility. Who are we marketing to..? Geographic

Demographic

Psychographic

Behavior Revenue Potential amount generated from sales of goods and services P.O.D.S Einstein's Bagels Subway Combos

Specials (late Night Breakfest and Steak Night) LCD Screens CampusDish.com Facebook.com Printed Menus (monthly) What needs or problems cause customers to consider buying from our company?
What improvements in the customer's personal or business life can we enable or improve? Points of Diffrence Making Surveys Attractive what it take to get them to come in (food , freshness, clean, convenience, food variety, speed of service, hours of operation what is going to make the customer come back( available of healthy options affordability, price/value what sets you apart:welcoming staff comfort/ fun place to socialize availability of vegetarian options, knowledgeable staff, nutritional information Rewards for participation
gift cards
prizes
Cash$$
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