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Van Der Valk

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by

Claire Eringa

on 14 March 2016

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Transcript of Van Der Valk

Table of Contents
- History

- Target Group

- Valk Loyalty

- CSR


- Martinus and Riet Van Der Valk

- 1935 first restaurant in Voorschoten

- 92 hotels
History

Target Group
- Valk loyalty account

- Extras


Valk Loyalty
- Green key certificate

- Three levels
Brass
Silver
Gold


CSR
- Transfer knowledge to others who want to learn

- Clear agreements on quality

- Volunteering
People
- Informing the stakeholders

- Limit the social impact of their services

- Reducing the environmental impact
Planet
Profit
The End
- Monitoring the continuity as an employer
''We offer guests an unique experience of homeliness and hospitality at a fair price''
Questions????
Van Der Valk
Full transcript