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Chapter 1 - Why study intercultural communication?

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Shane Vera

on 8 January 2014

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Transcript of Chapter 1 - Why study intercultural communication?

Chapter 1 - Why study intercultural communication?
2. The Demographic Imperative
a. demographics: The characteristics of a population, especially as classified by race, ethnicity, age, sex, and income.
b. heterogeneous: Difference(s) in a group, culture, or population.
c. homogeneous: Similarity in a group, culture, or population
d. diversity: The quality of being different
e. immigrants: People who come to a new country, region, or environment to settle more or less permanently. (Compare with sojourners.
f. Anglocentrism: Using Anglo or white cultural standards as the criteria for interpretations and judgments of behaviors and attitudes.
g. melting pot: A metaphor that assumes that immigrants and cultural minorities will be assimilated into the U.S. majority culture, losing their original cultures.
h. nativistic: Extremely patriotic to the point of being anti-immigrant.
i. enclaves: (1) The territories that are surrounded by another country’s territory; (2) cultural minority groups that live within a larger cultural group’s territory.
3. The economic Imperative
a.multinational corporations Companies that have operations in two or more nations.
b. maquiladoras: Assembly plants or factories (mainly of U.S. companies) estab-lished on the U.S.–Mexican border and using mainly Mexican labor

4.Technological Imperative
a. global village: A term coined by Marshall McLuhan in the 1960s that refers to a world in which communication technology unites people in remote parts of the world.
b. diasporic groups: Ethnic and/or national groups that are geographically dispersed throughout the world.
c. identity management: The way individuals make sense of their multiple images concerning the sense of self in different social contexts.
d. multiphrenia: The splitting of the individual psychologically into multiple selves.
e. identity tourism: A concept that refers to people taking on the identities of other races, genders, classes, or sexual orientations for recreational purposes
Six imperatives for studying
intercultural communication
1. The Self-Awareness Imperative
ethnocentrism: A tendency to think that our own culture is superior to other cultures

5. The peace Imperative
a. colonialism (1) The system by which groups with diverse languages, cultures, religions, and identities were united to form one state, usually by a European power; (2) the system by which a country maintains power over other countries or groups of people to exploit them economically, politically, and culturally

6. The ethical Imperative
a. ethics: Principles of conduct that help govern behaviors of individuals and groups.
b. dialogical approach: Focuses on the importance of dialogue in developing and maintaining relationships between individuals and communities.
c. self-reflexivity: A process of learning to understand oneself and one’s position in society.

The self-awareness imperative involves increasing understanding of our
own location in larger social, political, and historical contexts
The demographic imperative includes the changing domestic and international migration—raising questions of class and religious diversity
The economic imperative highlights issues of globalization and the challenges for increased cultural understanding needed to reach the global market
The technological imperative gives us increasing information and increased contact with people who are similar and different from us. Increased use of
communication technology also raises questions about identity and access to these technologies
The peace imperative involves working through issues of colonialism, eco-
nomic disparities, and racial, ethnic, and religious differences
The ethical imperative calls for an understanding of
the universalist, relativist, and dialogic approach to ethical issues.
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