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Passcode Secured Metasepia presentation

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Prezibase Designs

on 31 May 2016

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Transcript of Passcode Secured Metasepia presentation

Market
Opportunity
Touch Screen (Business Version)
Prezi Template
Text
2
18
25
Text
Problem/Solution
MetaSepia
Visual token-based mobile security and marketing service
Corporate
MetaSepia,
is a visual token-based mobile security and marketing campaign digital portal service that is a direct competitor to the standard barcodes, NFC, BT, and RFID.

We turn QR Codes into branded logos!
MetaSepia has upgraded the standard visual digital portal to be any general shape, such as a branded company logo, multi-colored and printed at a much higher data density that enables short offline sound snippets, etc
Legal Structure:
Delaware chapter “C” corporation.


Invested:
$150k + engineering work
Founded:
June 2, 2015.
Location:
Palo Alto, California.
IP:
3 issued patents, 2 in prosecution,
working demo, apps, TSP server
Key Members of the Company
Kerry Brown (CEO),
Peter Landrock, PhD (Security) and Cryptomathic (UK), a Financial Security/Cryptography Company.
"Passion and commitment to excellence drives every decision I make. A serial entrepreneur and innovator, I am experienced with major infrastructure high-security financial projects, including mobile NFC and contactless financial transactions, and electronic payment cards"--
Kerry Brown, Founder & CEO
Linkedin Profile
https://www.linkedin.com/in/kerrybrowninvents
QR codes were predicted to take off
2-3 years ago
in the US.
Reasons for poor adoption
here, but stellar adoption in Asia, range from poor QR code services, utilitarian code element and, therefore, only 57% (2014) consumer scanning experience.
Solution
Successful companies have focused on making the QR code element, itself, more
compelling to scan!
MetaSepia
offers the only scannable code that can be branded by companies with
audio-visual trademarked logos!
http://patents.justia.com/inventor/kerry-d-brown
Barcode evolution
1D, 2D, 3D, MetaSepia authenticated token
or these?
This uniform corporate identity branding
The company that offers the
most aesthetically compelling visual token element
is the one that will control the analytics and management services.

Our sound snippets will make it even more compelling, since we confirm that
every scan can include a sound
, if desired, for less disappointment in an offline "dead" scan.
Why Scan?
To order
To make sounds, online and offline
To contact
To web
To authenticate
To secure
To download
To pay
To like
The Business
MetaSepia, Inc. is a visual securitized token services provider (TSP) on an SaaS technology model providing analytics, maintenance, and support services for a subscription or enterprise license fee. A PaaS offering will connect SMBs requiring graphic logo design services that meet our conformal standards with credentialed specialists using our SDK. The launch location may start in the USA, South Korea, or Japan.
Visa Token Service Provider
MetaSepia Token Service Provider
We build to established security standards via our partnership with industry-recognized “Top Ten” Cryptomathic, a leading security firm

Technology – hybrid key encryption (PKI)
Each file Fx stored in the cloud encrypted under individual data key Kx, and Kx stored under device public key Pi
SaaS/PaaS Model
Revenue Model
Defensible plan, based on case-studies
This premium is due to the code element aesthetic novelty, and encoding methods
We will offer similar services as the competition at a premium price
Subscription and Services-based platform for Visual token campaigns
Proprietary audio-visual “Novelty” market opportunities.
Revenue from:
marketing campaigns utilizing QR codes
mobile device and transaction security
Mobile Marketing Association and mLightenment studies indicate spending on mobile recognition, of which QR codes are a primary component, will reach
$364 million in 2015.
Top 3 competitors raised nearly
$100M the past 2 years.
KPCB, “QR scans in China increased by
400% in one year
from 2 million scans/month in March 2012 to 9 million per month in March 2013.
Mobile payments to top
$142B by 2019
,
compared with
$67B in 2015.
Global PaaS market will grow from
$1.28 billion
in 2013 to
$6.94 billion
in 2018 at a compound annual growth rate (CAGR) of
32.54%
in this period.
Market Leaders
Visualead, leader on the brand side with >500,000 accounts.
ScanLife and Scan are leaders on the consumer side > 16 million users respectively
SnapChat, Starbuck’s, Mashang Tao/Alibaba, and other internal uses unknown, but the Dec 2014 acquisition of Scan by Snapchat ($51M) indicates a high number of expected users.
Market Segmentation
Security:
Financial transactions:
Social:
Security:
Vasco/Cronto ($21M acquisition, 2013)
Financial transactions:

SnapChat/Scan ($51M acquisition 2015)
Lynkware
Mashang Tao
Market Survey:
Competitors
Market Survey:
Services
Competitive Positioning
MetaSepia Visual Token Features
Shape Geometry, issued Patents novelties
Competitive Technologies Comparison
SaaS/PaaS model
PaaS
SaaS
Liaison
programs
Analytics,
Services
SMB Marketing
Authentication
Bus Plan
confidential
Security
Services
Apps dev
and support

OffLine
Services
Content
Syndication
Enterprise
licensing
Graphic Artist
Consultants
Offline
Novelties
Investment Opportunity
$3M
equity position for use in financing development costs:
Shape-geometry engine and SDKs, audio dsp, mobile apps development
Operations, 1 FT employee, 2 consultants
Exit to Series A round in 18 months, or possible MA
Starbucks, Alibaba, Mashang Tao, Visualead ($7M raised 7/2015)
Social, Marketing:
Competitive technologies
MetaSepiaTechnology
1D Bar Codes


2D barcodes; Stacked, QR codes, etc.



Programmed time or event-based tokens (numeric)



RFID.NFC tags Binary readers; authentication only



3D Color cyphergram (2D matrix plus color depth = 3D)

Greater information in same space
Shape geometry adds mutual authentication factor

Intrinsic DNA; color, geometry, encoding data

Scalable in size and shape geometry
Company branding logos can be populated
Read at any image rotation

High security, active architecture, static and dynamic display mode, intrinsic variable entropy tokens

OTP, URL, passcodes; ads/ coupons/data/sounds

MetaSepia Protected Novelties
Potential Partners
Financial
Security
Marketing
Social
Institutional and Venture Capitalists
Keys are never stored on the phone
Not possible to extract key from phone via Trojan horse
Post-issuance reprogrammability
Second security authentication factor
3-D Color cyphergrams
(x) (y) (n) 3D matrix
Log (colorscells)/log (2)
Log (colorscells)/log (2)
Color cyphergram exceeds typical institution security
Patented variable shape geometry , and auto-color calibration
TSP Server functionality
AESxxx bit cryptographic generation, auto-push technology
URLs, file locations, bookmarks, passwords, crypto-keys, OTP seeds
Generates user printed color cyphergram upon demand
m2m and p2p transaction inter-device signing
PKI capable
High-entropy passcodes
Conclusion
MetaSepia, Inc. believes it has great IP protection, experienced team, and ability to execute quickly, upon funding.
Management seeks a relationship with investors and development partners that can help grow the business in a manner which will allow the Company to provide exceptional services to a growing market with great returns.
57%
of fortune 500 companies (2014) with barcode programs…
Mobile Transaction Methodologies
Competitive Positioning
MetaSepia differentiates on
extreme aesthetic capabilities
of our scannable visual code, compared to present state of development of 20 year-old QR codes.
MetaSepia makes the code
more compelling and active
on every scan, offline, or online !
MetaSepia offers the
same SaaS
services as everyone else, but
at a premium
WWW
Shaped Geometry
Visual Token proprietary design
Embedded DNA; calibration, geometry
Contact
Cryptomathic
CEO inventor Portfolio

ww
dfre
http://www.cryptomathic.com
David Watkins
Operations consultant
https://www.linkedin.com/in/david-watkins-75b35
Full transcript