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Transcript of Yahoo!
Timeline & History
& Next Steps
Yahoo! Inc., is golbal technology company focused on making the world's daily habits inspiring and entertaining.
By creating highly personalized experiences for our users, we keep people connected to what matters most to them, across devices and around the globe.
Yahoo! offers a variety of products to hundreds of millions of users on the Web and on mobile devices in more than 45 languages in 60 countries.
Yahoo! creates value for advertisers by connecting them with targeted audiences through their daily habits based on Yahoo! Properties and Affiliates.
Yahoo! generates revenue principally from advertising on Yahoo! Properties and Affiliate sites and from search advertising; as well as listings-based services, royalties, and fee-based services.
Yahoo Mobile (Where is the ecosystem?)
Consolidation of products and services
Align with Walmart to take on Amazon
Strong focus on Yahoo Social
Leveraging the large user base to launch new products, services, and technologies
Capitalize on Sports, News, and Entertainment
What's Next? The Next Big Thing?
Shervin Ejlali, Kyle Fox, and Jonathan Hill
(Lawsuit with Google
settled for 2.7M shares
of Google common stock)
Microsoft's $44B Offer
Let's sue Facebook!
Third Point Activist Shareholders
Sell shares of Alibaba for $7.6B
Settle with Align with Facebook
Acquire Stamped, OnTheAir, Summly, Alike, Jybe, Snip.it
*Originally conceived as:
"David and Jerry's Guide to
the World Wide Web"
Products And Services
Mobile & Emerging Products
IntoNow From Yahoo!
Yahoo! Connected TV
Advertisers & Publisher Offerings
Right Media Exchage
Yahoo! Developer Network
Yahoo! Query Language
Yahoo! User Interface
Yahoo! Flickr API
Front Doors; Search; Communications & Communities; Media, and Connected Life
Yahoo! Headquarters: Sunnyvale, CA
Gross Profit Margin
Research & Development
Porter's Five Forces
Timeline & History Continued
Pro Forma Accounting
Jonathan, Kyle, & Shervin
Internet Laws in U.S. and World wide (Who's laws win?)
SOPA, CISPA, PIPA, ACTA, Etc
Governmental Censorship and Content Restrictions
Increased Online Shopping
Internet activity is now a daily habit
Communication and Connectivity continue to be in high demand
"The Now", Millennials, Facebook Generation
Potential for disruptive technology is high
Mobility now and in the future
High focus on Apps and emerging technologies
Social news sharing sites
Antitrust Questions (deal with AOL, Microsoft)
Threat of Rivalry
Threat of Buyers
Threat of Substitutions
Threat of Suppliers
Threat of Entrants
While it is possible for new
entrants it is more likely that
these entrants will be acquired
Yahoo! is dependent on suppliers of news and entertainment while those outlets are not dependent on Yahoo!
If users are considered buyers Yahoo! faces considerable threat from buyers who have ample opportunity to switch to different products or services
Almost every Yahoo! product or service has a substitute with little to no switching costs
While rivalry is extremely high and every entrant has aspirations of being, recent alliances have formed and each new acquisition seems to be a roll of the dice
Business Level Strategies
Advertising Revenue Stream
Ranked in the top 5 websites worldwide
Millions of regular, habitual users
Portfolio (Sports, News, Entertainment)
Internal Intellectual Properties
Lacking in differentiation
Peanut Butter Manifesto
Rolling the Dice on disruptive technologies
Internal reorganization and fragmented recent history
The Mobile Industry
3D Printing (blue print market?)
Streaming Entertainment and downloadable content
Bing, AOL, Facebook collaboration
Strong competitors with strong brands
Public perception as outdated, uncool
Ecosystems of complimentary services
Rapidly changing environment with rapidly changing user experiences
Use brand and user habits
to capitalize on growth in need for mobile, streaming entertainment, news, and sports
Purchase Alpha, Inc.