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Superpowers and Tools (now module 2.1): intro and midway transition
SM
by
SC Moatti
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1 view
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Updated May 27, 2021
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Chapters
00:00
Chapter 1
00:25
Chapter 2
03:34
Chapter 3
03:36
Chapter 4
03:37
Chapter 5
03:37
Chapter 6
03:38
Chapter 7
03:40
Chapter 8
Audio Transcript
Auto-generated
00:01 - 00:08
Yeah. In the previous class, we've talked about, okay, in
00:08 - 00:10
our previous class, we talked about what makes a great
00:11 - 00:14
product and what makes a great product is really important,
00:15 - 00:17
but that's not enough to build great products.
00:17 - 00:21
You actually need to be a great product manager to
00:21 - 00:22
build great products.
00:23 - 00:24
And that's what we're going to talk about.
00:25 - 00:27
We're going to tackle that in three steps.
00:28 - 00:31
The first step is the product stack, We're going to
00:31 - 00:36
look at the different superpowers or skills that product managers
00:36 - 00:40
need to have and then the tools that empower them
00:40 - 00:43
to be great and master these superpowers.
00:44 - 00:46
And we're going to look at that across the different
00:46 - 00:48
stages of the product lifecycle.
00:49 - 00:51
But we're also going to be very cognizant of the
00:52 - 00:56
fact that we are all snowflakes as product managers and
00:56 - 01:00
so who we are, what products we build, what industry
01:01 - 01:06
we work on really impacts the definition of these superpowers
01:06 - 01:09
or competencies or skills however you call them.
01:09 - 01:13
And we're going to also give you ways that you
01:13 - 01:15
can create your own superpowers.
01:16 - 01:18
Come up with superpowers that you want to grow into.
01:19 - 01:22
And then we're going to show you tools that help
01:22 - 01:24
you accelerate mastering these superpowers.
01:25 - 01:27
So that's our first module here.
01:27 - 01:30
The second module, we're going to take the different stages
01:31 - 01:34
of growth, the product life cycle and we're going to
01:34 - 01:37
integrate what we learn in the first class, the product
01:37 - 01:40
equation into the product life cycle.
01:40 - 01:43
Like when you're at an early stage, what do you
01:43 - 01:47
need to focus on and align your team behind.
01:48 - 01:51
When it comes to the product equation, it's really acquiring
01:51 - 01:51
more customers.
01:52 - 01:54
When you're in growth stage, you really want to engage
01:55 - 01:58
your existing customers wide, acquiring new ones.
01:58 - 02:00
And then when you're at a more mature stage the
02:00 - 02:02
focus which is more to monetization.
02:03 - 02:05
So we're going to dive into that in the second
02:05 - 02:09
module. How do you as a product manager, adapt your
02:09 - 02:13
focus, adapt the product equation to feed your needs.
02:14 - 02:16
And then finally, we're going to have a module that's
02:17 - 02:20
dedicated to gaining internal alignment.
02:20 - 02:25
This is especially relevant in super large organizations, organizations that
02:25 - 02:29
have complex product portfolios, that have complex teams where the
02:30 - 02:33
organization and the layers and the matrix make it hard
02:34 - 02:36
sometimes to ship product and that's what we're all here
02:37 - 02:37
to do.
02:37 - 02:40
So we're going to look at how to effectively prioritize
02:41 - 02:46
how to communicate, prioritization effectively to customers to internal stakeholders,
02:47 - 02:51
to engineering teams, how we do that differently, depending on
02:51 - 02:54
who we're talking to so that we can get stuff
02:55 - 02:56
done right ship great products.
02:57 - 03:01
Okay, so let's get started with the first module, the
03:01 - 03:04
product stack and how PMS and superpower.
03:05 - 03:08
And Okay, so let's get started with the first module,
03:09 - 03:11
the product stack and look at what are the superpowers
03:13 - 03:16
and what are the tools that enable great product managers?
03:19 - 03:19
All right.
03:20 - 03:23
So that's the intro to the first module of the
03:23 - 03:24
second class.
03:25 - 03:30
Now I'm going to record the intro to, but now
03:30 - 03:31
I'm going to stop there.
03:32 - 03:38
Um yes, I'm gonna switch over.
03:43 - 03:48
So this section will fit right after the end of
03:48 - 03:53
the description of all the superpower and the award advisory
03:54 - 03:57
board. And there's a sentence that's the superpower that you're
03:58 - 04:01
going to need in order to make your product successful.
04:02 - 04:06
And I'm going to be recording a transition that will
04:06 - 04:09
then be inserted like right after that sentence.
04:10 - 04:14
And right before the sentence that starts by describing all
04:14 - 04:17
the tools that says, first of all are their tools
04:18 - 04:18
for product managers.
04:19 - 04:21
Right? So, this section is really that transition.
04:23 - 04:24
All right, let me give it a shot.
04:27 - 04:29
The product you're going to the Super Bowl, you're going
04:29 - 04:32
to need in order to make your own product successful.
04:34 - 04:36
Mm. Yeah.
04:38 - 04:44
Now thinking about competencies or superpowers, when you think about
04:44 - 04:46
the product stack is not enough.
04:46 - 04:51
I mean it used to be enough, but now you
04:51 - 04:54
have something new in the product mentioned discipline, which is
04:55 - 04:59
the product stack and the tools that enable these superpowers.
05:02 - 05:05
So that's when it goes, Like, first of all, are
05:05 - 05:06
their tools for product managers.
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