Culture Jamming 1

FM
by Fentje Motubatse2 views·Updated Apr 13, 2022
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  1. Hello, everyone,
  2. I'm often Jim democracy and the lesson I'll be doing
  3. today is on the first part of culture jamming.
  4. So, firstly, what is culture jamming?
  5. Well, according to our reading, part time
  6. culture jamming is the practise of parodying advertisements and
  7. hijacking billboards in order to drastically alter messages.
  8. So this is taking a billboard or an advertisement and
  9. changing it in a way in a humorous way,
  10. um,
  11. to subvert the meaning.
  12. And this is the practise of cancer hegemony,
  13. um, which is the confrontation and or opposition to existing status quo.
  14. So this goes against the dominant,
  15. um, ideals in society.