John Hall – What to Know About Virtual Keynote Speaking

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by John Hall5,836 views·Updated Feb 16, 2021
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  1. Hey, guys, My name is John Hall, and I'm the
  2. author of Top of Mind.
  3. You might have seen this book here before.
  4. I'm also the co founder of calendar dot com and
  5. also the strategic advisor to relevance dot com.
  6. So why am I speaking today?
  7. This is a very important topic to me because I
  8. do a ton of virtual speaking.
  9. If you look at this next article here, you'll see
  10. that I get listed.
  11. And a lot of friends and different people that I'm
  12. around are constantly virtual speaking.
  13. And there's a misconception that virtual speaking can be as
  14. effective as in person speaking.
  15. So what I will tell you is that I love
  16. meeting people in person.
  17. I love that human interaction, but also there's some really
  18. big prose of virtual speaking that I'm gonna go over
  19. today and try and help you guys understand what you
  20. could do to differentiate yourself.
  21. So here's some of the key things I want to
  22. discuss. You could be more visual.
  23. You can personalize things more.
  24. You can be more interactive.
  25. You can truly know your audience because you can honestly
  26. do some healthy stock.
  27. And I would say toe, understand who they are online
  28. rather than just running into them in person.
  29. On Do you could do a Q and A That's
  30. a little more interactive.
  31. In addition to having some calls to action that you
  32. can actually, um, you know, get people to reach out
  33. a little more, which is a little easier than in
  34. person s.
  35. So I'm gonna go over each one of these individually,
  36. first one.
  37. So being visual, visual, personalized things if you look a
  38. lot of times, I mean, even look at my office.
  39. I've got a picture of a unicorn.
  40. My daughter Drew here, you've got This is something my
  41. wife gave me.
  42. I bring into speeches sometimes.
  43. But you can actually personalize things quite a bit because
  44. you can even, like, bring them into your home.
  45. For example, Andrew Davis, a really good friend of mine.
  46. Amazing speaker.
  47. He also look at it, I think I don't know
  48. where is that?
  49. It looks like it's at his house.
  50. But if you look at his, uh, speaking, really, you'll
  51. see that a lot of the stuff he does it
  52. so personalized Onda and it comes off very natural.
  53. You know, he and also you could be a little
  54. more visual because he's drawing on a board glass board
  55. there, which you couldn't really do on an in person
  56. or on a stage.
  57. And so these are some of the examples that just
  58. get creative because a lot of times you can't do
  59. that. Think those things in person.
  60. But you can in a virtual speech, the next thing
  61. be interactive.
  62. When you think about the how you're interacting with people
  63. you can actually like, call them out by name.
  64. You can.
  65. You can actually interact with them a lot easier than
  66. saying, Hey, you in the back the last row So
  67. you have an opportunity to interact a little more and
  68. plan things in advance and then also know who they
  69. are. For example, I was just looking at This is
  70. a universe I'm from University of Missouri and I made
  71. a comment on High was from a zoo, and I
  72. actually didn't know that the organizer was from Kansas, and
  73. I know there's a rivalry.
  74. So I made a joking, was able to interact with
  75. them in a way where I brought that fun rivalry
  76. into the speech and were able to joke around a
  77. lot and that it's a key thing.
  78. You would never be able to do that in the
  79. audience of ah, in person of him.
  80. But in the virtual speaking, you can.
  81. The next thing that's super important is nailing Q and
  82. A. Q And A is something that if you look
  83. at some of the really good speakers that like gerrymandered
  84. chucks an example probably someone in one of the better
  85. Q and A speaker's I've I've seen.
  86. But a lot of like even Simon Sinek and, um
  87. Britney, people that I really respect are amazing that Q
  88. and A and you can do in a great way
  89. like this is an example of you say, Oh, hey,
  90. by the way, you let's say Sarah or Casey or
  91. one of the ones that you might see on there,
  92. you could say, Hey, by the way, um, Sarah, I
  93. see that you're I see that you've been engaged in
  94. a lot and, like, you know, make a direct comment
  95. toe hurt, look at the chat box and then look
  96. at them and actually, you know, comment on their shirt
  97. where they're at their background, like actually feel that you're,
  98. I mean, make them feel that you're truly paying attention
  99. to them and getting to know them.
  100. And people feel a very strong connection when you make
  101. that effort and lastly really do a great job of
  102. doing doing calls action.
  103. So if you look like this is an example, I
  104. would say I'm here to help.
  105. I have my actual email.
  106. I have my book website.
  107. I have my I have my company links.
  108. I'm very reachable, and I have this on here for
  109. a while, so people can really they can look at
  110. this and they can say, Hey, wow, this is somebody
  111. I can reach And they can also identify exactly, You
  112. know, the things that I'm involved in and be looking
  113. at these things while I'm ending this speech and then
  114. reach out if I could help them out in any
  115. way. And a lot of times you can generate good
  116. business. Ah, little more than an in person event.
  117. So in reality, I'm a huge fan of in person
  118. events. I miss them dearly.
  119. I can't wait for them to come back, but also
  120. really work on your virtual speaking to differentiate yourself and
  121. Thio truly make it amazing event for the people who
  122. are hiring you.
  123. And I think that if you do some of the
  124. things I'm talking about, you're gonna realize that you can
  125. really knock it out of the park.
  126. And we'll continue to do this for many years, even
  127. mixed in with the in person speeches.
  128. Thank you.
  129. Okay.