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Internal Communication Goes Social

Copyright (2013) by Sprint Integrated Marketing Communications
by

Stavros Papakonstantinidis

on 22 October 2013

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Transcript of Internal Communication Goes Social

"A great place to work is one in which you trust the people you work for, have pride in what you do, and enjoy the people you work with.”

Robert Levering
Co-Founder, Great Place to Work®
Our Belief
Υλικά έρευνας
We believe that social media can be a great tool for communicating with employees in the workplace. By its nature, social media is designed to build community and could help engage employees on key topics such as performance, collaboration, culture and values

Kathryn Yates (2013), global leader of
communication consulting at Towers Watson.
Areas addressed by Internal Communication
Corporate Objectives
Awareness
Personal Responsibility
Sensitization
Positive
(Re)action
Everyday
Practice
Internal Communication Goes Social: A Strategic Approach to Employees' Online Participation
Stavros Papakonstantinidis, Ph.D
Internal Communications Expert
The belief_
The approach_
The opportunities_
1. Create a common language
2. Understand your organizational culture
3. Create internal social networks
4. Focus on information sharing
5. Encourage employee participation
6. Collect internal intelligence
7. Use Mobile technology
8. Take advantage of online project management tools
9. Have a solid social media policy
10. Associate internal discussions (voice) with trending issues (social dialogue)
11. Do not go enthusiastically in the wrong direction

11 Social Media Tips to Improve Internal Communication within Your Company
The tools_
Thank you for
your attention
The Future?
Building mobile B2B platforms to strengthen the community bonds among brands
Family
Society
Company
Full transcript