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Communication Strategy [Shared]

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Prezitime Design

on 11 January 2016

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Transcript of Communication Strategy [Shared]

Communication Strategy
Be Recognised.
Influence.
Succeed.
Leading with
Confidence

The 4mat
Milton
Use in the “why” of 4mat
Milton Erickson
American psychiatrist & pshychologist
Bonus: And
The Best Tool
Time to Shine!
Actions
Practice 4mat
Practice Milton
Practice using “and”
Overview
Communication = passing a message
We cannot not communicate
We communicate through physiology too
Communication skills for career advancement
Communication skills for team leading
Group vs 1 to 1
Base for any type of communication
Why, What, How, What if
Engage your audience
Start with the benefits
Use statistics, facts, metaphors or stories
The actual topic
Short
Description, definition, jargon
Why:
What:
Mini format
Each point starts with “why”
Open for questions at each point/steps
How:
Open for questions
Address concerns
Open to the future (benefits)
What if:
Hypnotic language
Must, need to, have to, can
Because
If/when….then
Means
Makes
Use “and” instead of “but”
For disagreement, feedback and negotiation
Full transcript