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Speech Accommodation Theory
Transcript of Speech Accommodation Theory
By: Ashley Clifton
What is it?
An approach to style-shifting.
When people interact they adjust their speech, their vocal patterns and their gestures, to accommodate to others.
Guided by four main assumptions.
Two main accommodation processes:
Assumption # 1
Speech behavioral similarities and dissimilarities exist in all conversations.
Originated in the 1970s
Communication Accommodation Theory
Assumption # 4
Accommodation varies in its degree of appropriateness and norms guide the accommodation process.
Assumption # 3
Language and behaviors impart information about social status and group belonging
Assumption # 2
The manner in which we receive the speech and behaviors of another will determine how we evaluate a conversation
A strategy in which you adapt your communication behavior in such a way as to become more similar to another person.
A strategy of accentuating the differences between yourself and another person.
Seen as patronizing or demeaning
Sensory over accommodation
Dependency over accommodation
Intergroup over accommodation
Giles, Howard. "Communication Accommodation Theory." Engaging theories in interpersonal
communication: Multiple perspectives. 161-173. Thousand Oaks, CA US: Sage
Publications, Inc, 2008. PsycINFO. Web. 29 Sept. 2013.