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5

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by

Prezibase Designs

on 24 February 2015

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Transcript of 5

Fundraising Event Management
with Michelle French
Gala Strategy and Logistics
Thank you
Gala – Strategy
Mid-Course Survey
Gala – Strategy for Leadership and Honorees
Attendance
Sponsorship
Achieve goals
Know your brand
Event Chair
Leadership Structure
Gala – Strategy
Honorary Chair
Achieve goals
Know your brand
Event Chair
Leadership Structure
Honorary Chair
Honoree
Committee
Position of influence
Honoree Selection and Expectations
Honoree Selection
Honoree Request
Honoree Expectations
Honoree Ideas
Honoree Presentation
Alignment with the Organization
Available
Compelling
Meets Established Criteria
In person meeting or phone call
Acceptance
Explanation
Memorandum of Understanding
Assign a contact
Access to their network
Use of their name
Family Member
Naming Rights
Presenter
Head Shot / Bio
Availability
Endorsement
Acceptance Speech
Galas – Logistics
Securing the Venue
Negotiating the Contract
Negotiating the Details of the Contract
Food and Beverage
Seating Logistics
Program Development
Program Development
Food and Beverage
First Right of Refusal on Dates
Parking
Permitting Required
In-house A/V
In-house Caterer
Cost
Space
Type of Venue
Location
Know their variable costs
Venue matrix
Know your desired price
Minimum Guarantee
Co-marketing
Non-profit rates
Multi-year commitment
Food Sensitivities
Number of Courses
Pre-set
Timing
Reflective of your organization
Selecting the Menu
Board Members
Individual Tickets
Special Guests
Honorees
Full Tables
Sponsor Tables
Rehearsal
Run of Show
Fund A Need
Testimonial Speaker
Video
Executive Director
Co-Chairs
Welcome
Program Development
Timing of Dinner Service
Call to Action
Leave the venue the overage
Negotiating Tactic
Per person
Per bottle
Corkage Fee
Allowed
Donated Alcohol
What is most important to you?

Auction
Honoree / Awards
Production schedules
Staff, crew and volunteer needs
Decor
Signage
Entertainment
Registration, ticketing and admission
Needs analysis
SWOT analysis
Full transcript