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16:9 OBS Cannes 2016

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by

Kanzler Martin

on 2 May 2017

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Transcript of 16:9 OBS Cannes 2016

Market
volume
#obscannes2016
Demand
Export value
Film policy
Facts & Figures
Facts & Figures
Facts & Figures
moderated by
Michael Gubbins
Chairman, Ffilm Cymru Wales, Partner at SampoMedia
#obscannes2016
discussed by
Ted Hope
Head of Motion Picture Production, Amazon Studios
Andrew Lowe
Producer, Director of Element Pictures
Daniela Elstner
ADEF, Board Member of Europa International
Stefano Massenzi
Head of Acquisitions and Business Affairs, Lucky Red
Welcome!
Dr. Susanne Nikoltchev
Executive Director, European Audiovisual Observatory
1
How important
is export for European films?
Snapshot presentation by
Martin Kanzler
Analyst, European Audiovisual Observatory
For which countries?
in the digital age
Export seems
quite signficant
at
cumulative
level
45% of films are exported
42% of admissions are non-nat.
... but
Export
quite signficant,
but
only for a
comparatively small number
of
European films
Concluding with some question marks...
2
Existing demand for European films?

On which markets?
Snapshot presentation by
Martin Kanzler
Analyst, European Audiovisual Observatory
For which films?
Export
quite signficant,
but
only for a
comparatively small number
of
European films
Concluding with some question marks...
3
Public policy tools for improving circulation of European films
Availability &
Visibility
Snapshot presentation by
Maja Cappello
Head of Department for Legal Information
European Audiovisual Observatory
Tools
in practice
EU Public Policy Tools
... and in
terms of
production /
distribution characteristics
...
So it seems, demand already exists for:
Big budget productions,
award winning
English language,
UK or French
drama films,
based on already familiar cultural content
produced as international co-productions,
handled by a sales agent,
and distributed by a US major.
... which are ...
... but how
to create

more
demand

for "other"
European films?
A data driven approach
Full transcript