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Mass Tourism in Jamaica

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on 5 March 2014

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Transcript of Mass Tourism in Jamaica

Mass Tourism in Jamaica
What Is Mass
Mass tourism is when a large number of tourists visit the same area
Jamaica-Montego Bay
Montego Bay is an up and coming tourist destination.
Nearly 1.8 million tourists visited Jamaica in 2008, compared with 1/3 of that in 1996.
Montego Bay is a perfect example of where mass tourism can have both positive and negative effects on the destination and the people who live there.
Economic Effects
Makes tourist businesses profitable.
Business are then able to employ local staff.
Local workers then spend their wages in other Jamaican business encouraging growth in the economy.
Jamaican government gain even more money through taxes from tourists, businesses and workers.
Tourism jobs are relatively well paid.
Everyone who lives there becomes richer.
Many resorts are owned by foreign companies and so the profit tends to leak away abroad.
Many staff are foreign and send their wages back home.
Economic leakage also results in less tax revenue for the government.
Tourism jobs are seasonal.
Profit made is concentrated within the confines of the resort, ultimately leading to inequality in other parts of the country.
Environmental Effects
Mass tourism in general has a negative impact on the environment.
Here are a list of things that the average tourist might do to contribute to the damaging environmental impact of mass tourism:
Over use of beach can lead to erosion.
Coral reefs can get damaged by jet skis and boat anchors.
Reclaiming land from the Great Morass wetland for tourist use.
Transport links around the island.
Non-Bio-degradable food and drink waste from careless tourists pollutes beaches and can affect the surrounding sealife.
Finally of course, the long-haul flight from Europe or further is devastatingly polluting.
Tourists often use holiday packages to get the cheapest offers of getting away.
Charter flights are much more popular amongst economically-wary tourists.
Typically, these sort of holidays are only short-haul but recently long-haul flights across the Atlantic have become popular too.
It can have both a positive and negative impact on the country in question.
Sustainable Tourism
In other words, what is being done to combat the negative effects of mass tourism, be it economic, social or environmental.

The Jamaican have acknowledged the need for the country to implement some sort of policy for responsible tourism. Here is a list of a number of plans that are trying:

Limit development of mass tourism solely to existing resorts, like Montego Bay.
Spread small-scale tourism to other parts of the island.
Include more locals in the tourism sector.
Encouraging visitors to explore less popular attractions to avoid honeypotting.
Tourist board have set up a website by where tourists and locals can get in touch and express each others' opinions.
Advertise eco-tourism as a fantastic alternative to reduce the carbon footprint of each and every tourist.
The simple fact of the matter is that Jamaica needs tourism. It accounts for 45% of the national income.
That said, it will get out of hand if left to its own device. It's fantastic in that tourists are able to enjoy the wonderful natural attractions of Jamaica and the locals obtain a consistent source of income.
Jamaica therefore will not be able to supports its own economy without it. It must be fully considered that unless the environment is looked after properly, the industry altogether will soon be reduced to nothing.
We believe that Jamaica has recognised this and is taking the appropriate action to ensuring the future is bright.
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