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Landau Ford Lincoln

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Manitoba/Ontario Prezi

on 16 November 2017

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Transcript of Landau Ford Lincoln

Your target market is listening.
Why Christian Radio?
Owns Two or More Automobiles
All Adults - 37.36%
Christian Radio - 45.83%
Source: BBM – CBS Spring 2011
Source: BBM-RTS Canada Fall ‘11 Base: A18+ in the Prairies Question: Likely to buy/lease a vehicle in the next 12 months
Why radio?
It's Mobile
Radio is on:
In the car, at home and at work
Streaming online and on your mobile phone
It’s in stores, restaurants and at the dentists office
Radio is always accessible

Wherever you are…
radio is there with you.
It's Personal
Radio makes a personal connection with its listeners.
The station they listen to is THEIR radio station.
Radio is word of mouth AMPLIFIED.
It's Sound
Radio is sound and sound is memorable. Consider music and all those songs you know the lyrics to without ever intentionally learning them.
It's Effective
Your potential customers spend more time with radio on a typical work-day than any other type of media.
92% of adults listen to radio an average of 20 hours per week.
Share of daily media time adults 18+
CHVN 95.1 Reach
CHVN 95.1 Demographic

A Sound Partnership
Full transcript