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Kristin Scroggin

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Kristin Scroggin

on 11 February 2015

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Transcript of Kristin Scroggin

Module 1: Audience Analysis
• Information delivery
• Sales
• Persuasion
• Status report
• Product demonstration
• Business plan or strategy

-
Demographics
- Knowledge Base
- Attitude Toward
Subject? You?

Who is my AUDIENCE?
- Non-verbals
- Clothing
- Organizing
- Credibility statement
How do I show I'm CREDIBLE?
What do you want them to DO, THINK, FEEL, or BUY?
How do I show them what's in it for them? WIIFM?
Module 2: Organizing Presentations
BODY
- What's interesting?
- What's important?
- What's valuable?
- What can be put on paper?
Conclusion
Introduction
- Attention Grabber
- Name, Topic
- Credibility
- WIIFM?
- Preview Statement
Avoid Saying...
In conclusion...

To sum up...

In summation...

One more thing and we will be done.
Call to Action?
Close STRONGER!
- Quote, Stat, Story,
Strong Call to Action.

- Say Thank You.

- Watch Your BODY.

- Take Questions.
What's the presentations PURPOSE?
Module 1: Know your audience

Module 2: Organize your presentation for retention

Module 3: Design better presentation aids

Module 4: Deliver better presentations
Presentation Skills
Other considerations:
- Space
- Technology set up
- Time of Day
Slide 1: What is the need or opportunity?

Slide 2: What is your recommendation?

Slide 3: Key assertions.

Slide 4 & 5: Supporting facts.

+1: Executive summary.


Module 4: Delivery
Eye contact
- Make friends
- Use eyebrows
- 3-4 people
Head
Eye contact
Chin
Smile
Body
Shoulders
Hands
Stand & Delivery
Feet
Appearance
- Clothing
- Jewelry
- Comfort isn't Key
1. One message
2. Redundancy effect
3. Size
4. Contrast
5. Objects
Full transcript