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Marketing Estratégico versus Marketing Operativo
Max Viveroson 25 August 2011
Transcript of Marketing Estratégico versus Marketing Operativo
OPERATIVO Marketing Estratégico Marketing Operativo Una mirada general para enlazar lo comunicacional
con lo comercial. Pega personal
para los más afectados en las pruebas (TIPOS DE MK Y TIPOS DE TARGETS (PÚBLICOS, STAKEHOLDER Y CONSUMIDORES)