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McDonald's

ESR M's
by

Kary Huerta

on 19 October 2012

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Transcript of McDonald's

Victoria
Ana Patricia
Karina cDonald's objetivo: Principios: Consejo de Autorregulación y Ética Publicitaria (CONAR): Mcdonald's como ESR sustentabilidad http://www.mcdonalds.com.mx/parquehundido/ gracias!!!!!!!! establecer los principios, lineamientos, mecanismos de verificación y de cumplimiento de la publicidad de alimentos y bebidas no alcohólicas dirigida al público infantil, en el marco de la autorregulación del sector privado. herramienta coadyuvante fomentar... prevenir... legalidad honestidad decencia veracidad competencia justa salud y bienestar protección a la infancia
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