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advertisement

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by

Erica Ryoo

on 8 September 2013

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Transcript of advertisement

1. What is the name of your company?
Our company is called ___________________________.

2. What is your product?
Our product is a ________________________________.
 
3. Name 3 uses for your product.
1._______________________________
2._______________________________
3. ______________________________
 
4. Who is the targeted audience?
Our target audience is _________________________(children, teenagers, adults, elderly)
“Ad Pitch”


An “ad pitch” is when a company “pitches” an idea of a new product or service to gain funding for future production.
Let’s make an “ad pitch”
1. What is the company’s name? ____________

2. What is the product? _______________
 
3. Who is the target audience? ______________

4. Is there a slogan? If yes, what is it?
________________
Writing an Analysis
Instructions: Watch the commercial and answer the questions.



Let’s take a look at some advertisements!

In 1 year….
You will have seen over
5,460
advertisements.

Multiply 5,460 by how many years you’ve been watching TV…that’s…


Let’s talk about advertising…
Question #1
How many hours of TV do you watch in a week?
Let’s talk about advertising…

A
NEED
is something that you require to live.

Can you give any examples?
What is a NEED?

A
WANT
is something that you buy because you would like to have it. You do not require it to live.


Can you give an example?
What is a Want?
Advertisements
WANT VS. NEED

Chopsticks
Tape
Scissors
Spoon
Products
Sell
Product
Target Audience
Commercial
Advertisement
Slogan
Vocabulary Words
advertisement
sell
slogan
commercial
target audience
product
1.The _______________ is the “thing” you are trying to sell.

2.The _______________ are the people that you want to
buy your product.

3.A _________________ is a short advertisement on TV.

4.“Just do it” is a _____________ for Nike.

5. Companies ___________products to make money.

6. An _________________ is seen on TV, radio, online, or in magazines.
Answer the following questions...

Did you know…
60 minutes of TV = Approximately 15-17 minutes of advertising

SO! If you watch 60 minutes of television a day, in 1 week you will have seen approximately
105
advertisements.

A LOT OF ADVERTISING!

Comb
Post-it notes
Textbook
Apple
Sorry guy, there is only one man
I go to McDonald's with
1. Get into a group of 2 or 3
2. Choose an item that you want to advertise
3. Create "Ad Pitch"
Product
target audience
commercial
slogan
sell
advertisement
Full transcript