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The Diamond Industry

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Sam Gill

on 28 March 2013

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Transcript of The Diamond Industry

The Diamond Industry How Did Diamonds Become Valuable? Diamonds are basically useless but 85% of American women own at least 1 piece of diamond jewelry. Diamonds are just compressed carbon but De Beers, a family of companies that dominate the diamond industry, spends $ 200,000,000 a year advertising diamonds. Their ads have been the most successful in history. Pre Test What price has been paid for these diamonds? . F;E\L
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