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Marketing Presentation 'The Crowd'

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by

Akif Sadeed

on 7 August 2014

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Transcript of Marketing Presentation 'The Crowd'

Medievalicious
Target Market Analysis
Authentic medieval dishes.
Large arena for plays and performances
Realistic and genuine architecture to maximize the customer experience .
By- The Crowd
Medievalicious is a restaurant themed after the medieval ages.
Positioning
Promotion Strategy
Sub-Segments
Pricing Strategy
Taking a 'Knight' out to a whole new level
Age:- 16-60
Income:- 5000+
Budget:- 500-1500
Families
Couples
Students
Professionals
Unique theme
Combination of Food, Art & Performance
'go-to' place for recreation and fine-dining.
"we promise to give you centuries-old memories that will last for centuries to come."
THANK YOU!!



QUESTIONS!?

Value based pricing
Psychological Pricing

English Cuisine

Emperor and Empress-

1499 BDT
King and Queen-

1199 BDT
Duke and Duchess-

999 BDT
Prince and Princess-

499 BDT
Knight-

799 BDT


Building Up a Hype


Viral Marketing
Through Social Media & Internet
Billboards & Flyers
Knights jousting for your applause
Authentic Medival Decor & Food
Wizards crafting ice-cream with theirs spells
To Wrap it up
Its The PERFECT Place to Go To
Full transcript