Loading presentation...

Present Remotely

Send the link below via email or IM

Copy

Present to your audience

Start remote presentation

  • Invited audience members will follow you as you navigate and present
  • People invited to a presentation do not need a Prezi account
  • This link expires 10 minutes after you close the presentation
  • A maximum of 30 users can follow your presentation
  • Learn more about this feature in our knowledge base article

Do you really want to delete this prezi?

Neither you, nor the coeditors you shared it with will be able to recover it again.

DeleteCancel

Make your likes visible on Facebook?

Connect your Facebook account to Prezi and let your likes appear on your timeline.
You can change this under Settings & Account at any time.

No, thanks

Hello Lean

No description
by

Gregor Gross

on 1 November 2013

Comments (0)

Please log in to add your comment.

Report abuse

Transcript of Hello Lean

24th Lean Startup Meetup Berlin
#LSMupBLN

Our meetup group:
http://www.meetup.com/startlean/
Hello Lean
Vision:
Customer/Problem-Fit
Problem/Solution-Fit
Product/Market-Fit
Scaling
https://twitter.com/search/?q=someone+should+invent
Search Twitter for ideas?
ask Holger!
Idea Log
jot down every idea you have
whenever
wherever
discuss ideas with everyone
every couple of months
check all ideas
PMI / Expectancy
follow up on top 3
@LeanStartup Meetup Berlin: Red Button!
Do what we do:
talk to others
join someone else's team
combine ideas
Scratch your own itch!
find a solution to your own problem
Lean Hypotheses
"We believe [TYPE OF USER] has a problem [DOING THING]. We can help them with [OUR SOLUTION]. We'll know we're right if [CHANGE IN METRIC]."
http://www.google.com/trends/
What does Google think is hot?
"We believe POTENTIAL LEAN FOUNDERS have a problem NETWORKING WITH OTHER LEAN FOUNDERS. We can help them by OFFERING A MONTHLY LEAN STARTUP MEETUP. We'll know we're right if WE REGULARLY DRAW 100+ LEAN FOUNDERS".
MVP: least amount of work we can do to in/validate the hypothesis
Collaborate on ideas with others.
Risk:
Who is the customer?
What's her problem?
Startup Weekend is a global network of passionate leaders and entrepreneurs on a mission to inspire, educate, and empower individuals, teams and communities.
Risk:
Does solution solve problem?
Will they pay for it?
Hackathons / Code Fest / Hack Day
Document all your business assumptions.
Risk:
Customer Segments, Unique Value Proposition, Channels
Risks:
Cost Structure, Revenue Streams, Unfair Advantage
https://strategyzer.com/
https://leanstack.com/
Understand your target customer.
Biggest Risk
Problem worth solving?
Personapp.spookstudio.com
Value Proposition Canvas
Validate quantitatively!
SurveyMonkey => https://www.surveymonkey.com/

Google Forms => https://drive.google.com/

WuFoo => http://www.wufoo.com/

Your first LandingPages.
=> CALL to ACTION <=
http://unbounce.com/
GOOB: Interviewing
Finding People for Customer Development Interviews: http://www.cindyalvarez.com/best-practices/customer-development-interviews-how-to-finding-people
95 Ways to Find Your First Customers for Customer Development: http://jasonevanish.com/2013/08/11/95-ways-to-find-your-first-customers-for-customer-development-or-your-first-sale/
How to Find Customers to Interview: http://customerdevlabs.com/2013/10/08/finding-customers-to-interview/
Hi, my name is {Your name} from {your company name}. Right now, we’re starting a company to {problem that you're trying to solve}.

We're currently in the development phase and I was hoping you might provide us some insight into the market.

I assure you that I am not selling you anything. I would just like to understand your perceptions of {problem you're trying to solve}. In exchange I’d be happy to tell you about some recent innovations in the {name of industry that your problem is trying to solve}.

Is there a time and date that we can sit down and have a chat?

(from #CustDev by Brant Cooper / Patrick Vlaskovits)
Finding Interviewees:
Cold Call Script:
MIQ (Most important Question):
Is there anything I should have asked you that I didn't?
http://launchrock.co/
Hints:
You don't have to code!
Paper
Modeling Clay
Wood
Lego

take notes
converse, not interogate: smile!
more complaining = more prepared to pay
if they have workaround, ask to see it!
collect artifacts (photos, screenshots etc.)
ask for intros
http://balsamiq.com/
Fail Early, often and cheap!
Let's make it tangible!
on-demand products
custom products
prototypes
~~~~~~++++~~~~~~
body parts
moonbase
house
car
food
Learn by collecting Feedback
get your product out and learn about how people interact with it

go for quantity (you're moving towards majority)
Kickstart your Crowdfunding
Selfstarter is an open source starting point for building your own ad-hoc crowdfunding site.
Crowdworking
Outsource work:
consolidate, standardize, organize data
content
get feedback
research
http://selfstarter.us
best for B2C products
learn from other projects
3 sentences pitch
have a video!
personal and authentic
Lean team work
Daily Progress
The easiest way to share and celebrate what you get done:
iDoneThis.com
Entire Project at a glance
Trello.com
is a collaboration tool that organizes your projects into boards. In one glance, Trello tells you what's being worked on, who's working on what, and where something is in a process.
workhub.com
let the cloud work for you
Kanban Board
lists Tasks for your team
include acceptance criteria for tasks!
easy to see who does what etc.
To Do
Work in Progress
To Verify
DONE
also for meetings!
Who's your customer?
Empathy Map
Oh, one last thing!
PAIN!
3D Printers
get inspiration
1. Who is the prototypical early adopter? (Customer Segment)
2. How badly they want this problem solved? (Problem)
3. How do they solve it today? (Existing Alternatives)
MVP
Mom vomits pellets
minimum viable product
online businesses
... to learn from!
We'll tell you when you get there!
Crowdtesting
A/B testing
Help desk
offline businesses
QR-Codes
ask how customers would feel if they are not able to use your product anymore

@gregorgross & @matthiaspatz
Full transcript