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INFINITY ENERGY

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by

Alberta Prezi

on 25 June 2018

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Transcript of INFINITY ENERGY

Infinity Energy
Marketing Plan
BIOFUELS
RENEWABLE
ENERGY

Introduce the public to YOUR ideas
Welcome Charles Iggulden!
Where Our Heart Belongs
Created just for you...
MIX 107 On- Air Coverage Map
What Can FortSaskOnline Offer You?
Marketing Strategy:
Frequency + Consistency + Message = Market Share
Become top of mind
Known as a "Good Neighbor"
Adding to the economic growth of the Heartland

Your Personalized Marketing Plan Begins Here....
107 Days of Summer Powered by
Infinity Energy
Infinity Energy wrap on Community Cruiser Vehicle
800x30s GAP commercials *Value $40,500
1 Full "MIX Sticker Blitz" remote broadcast *Value $2,900

Logo/Location on MIX 107 Days of Summer Interactive map on FortSaskOnline *Value $840
One Big Box Ad or Leaderboard* on the 107 Days of Summer page *Value $840
52 week Big Box campaign on FortSaskOnline *Value $5,000
Name mentions in a minimum of 900 promos throughout the summer *Minimum Value $40,500
Signage at the Grand Finale Event

(airing anytime before April 31, 2019)
*Includes 16x60s remote cut-ins 40x30s pre-remote commercials


*Based on Availability
Minimum Package Value $90,580
Your Investment $25,000 + GST
Infinity Energy
: Exclusive MIX 107 Text Line Sponsor

Name mentions in 780x30s promos *Value $35,100

Name mentions in a minimum of 780 live on-air mentions encouraging Text Tips! *Value $7,800

Additional name mentions when texts are read on-air! *Value Priceless
500x30s full sell commercials airing Monday-Sunday at your discretion in our GAP time 6am-Midnight Value $22,500
Big Box Ad on FortSaskOnline.com local News page for 52 weeks Value $4,092
*Minimum of 15 per week
*15x30s each week
Minimum Package Value $69,492
Your Investment $18,000 + GST
Community Champions Program Brought to you by
Infinity Energy
Care from the Heart Radiothon Hour Sponsor
15x30s commercials PLUS bonus 10x30s


Minimum 10 promo mentions Feb 22- Mar 8
Business name on FortSaskOnline as a sponsor
*Airing between Feb 1-Mar 8- Proud supporter of the Care from the Heart Radio-thon tag

Community Connections
One 10s message every day of the year
Community Christmas
36x30s commercials
1 hour live Co-Host
Minimum 20 promo name mentions
Drive Safe Bonus!
108 sponsored messages
12 sponsored messages per long weekend
*9 long weekends including: New Years, Family Day, Easter, Victoria Day, Canada Day, August, Labour Day, Thanksgiving and Christmas

Total Package Value $14,190
Your Investment $3,400 + $50 GC & GST
Infinity Energy
Annual Brand Awareness
On-Air annual campaign
6x30s commercials
Monday-Friday
30 commercials each week
On-Line annual campaign
5 Ads PLUS 1 BONUS
Home Page Leaderboard 1
News Page Leaderboard 2
Weather Page Leaderboard 2
Sports Page Leaderboard 2
Local Job Shop Leaderboard 2
Community Events Page Leaderboard 2
Holiday Greetings
$150 Each, $120 for 4+
Choose from Christmas, Thanksgiving, Easter, Mother's Day, Father's Day, and Remembrance Day
On-Air Campaign
Total Package Value $70,200
Your Investment $46,800
On-Line Campaign
Your Investment $17,196
Infinity Energy Marketing Plan Summary
107 Days of Summer Powered by Infinity Energy

Your Investment $25,000 + GST
Infinity Energy: Exclusive MIX 107 Text Line Sponsor

Your Investment $18,000 + GST
Community Champions Program Brought to you by Infinity Energy

Your Investment $3,400 + $50 GC + GST
Infinity Energy Annual Brand Awareness (On-Air)

Your Investment $46,800 + GST
Infinity Energy Annual Brand Awareness (On-Line)

Your Investment $17,196 + GST
Total Value $261,568
Your Investment Total $110,396 + GST
150,000 PERSON TRADING AREA
Full transcript