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Summary - TIBO 2012 AD12 (90)

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by

John Cooper

on 14 August 2013

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Transcript of Summary - TIBO 2012 AD12 (90)

Define
Discover
Develop
Demonstrate
Business Ideas
Have a broader
perspective of a
rapidly changing
world
Understand the
importance and relevance
of innovation in the
globalised world
How to create the preconditions for innovation
The Whole New Mind
Design
Story
Empathy
Symphony
Play
Meaning
Develop the 6 Senses of the Conceptual Age
Innovation Tools
SCAMPER
Exploring where trends cluster & intersect
Ageing Population
Ecological Consumer
BoP
understand the need to
challenge orthodoxies
Exploration of Growth Markets
6Thinking Hats
Understand the importance & relevance of leveraging individual & team brain power
in the innovation process
Generate viable, innovative
business ideas
Workshops
Guest Speakers
Industrial Visits
Individual Activities
At the end of the course every student will be able to...
Methods to achieve the course goals
throughout the semester
the course will be
complemented by...
JTBD
three directions will be followed
Combining these three directions will create innovative...
Scope
Business
Opportunity
Refine
Business
Opportunity
with
Innovation
Tools
Refine &
select
business
idea
Does the business idea have potential?
Rocket Pitch
using the framework of the 4 D's
Define - Discover - Develop - Demonstrate
Techniques for
Identifying Business Opportunities
2012
How to use six innovation
tools in a broad range of
situations
Substutute
Combine
Adapt
Modify
Put to other purposes
Eliminate
Rearrange/Reverse
Leverage Brain Power
Business
Administration

Inspire to Innovate
1st/2nd Semester
Forming Entrepreneurial Leaders
Application &
Implementation

7th/8th Semester
Preincubacion
Innovation
Certificate

Embedding the innovation tools
Design Thinking
Ethnography
Daniel Pink
Outcome Expectations
Brutethink
Lotus Blossom
Jorge Valdes
Suggestions...
innovation in action...
Embedding innovation as part of a student's DNA
Inspiration from real world innovators
5th/6th Semester
Exploration
9th Semester
(By Selection)
The details
Explore
Define
Discover
Develop
Demonstrate
E-D4 Methodology
(Megatrends)
(Framing)
(Creativity & Innovation Tools)
Classroom Presentations
Online presentations
Rocket Pitches

Does the solution solve the
original problem identified?

Yes!
No...
i
Social Entrepreneurs
Application &
Implementation

7th/8th Semester
20%
Semester 1
Semester 2
Summer
Ideas build on ideas
Quick Game - Honey Walk
TIBO
Techniques for
Identifying
Business
Opportunities

T
I
B
O
File number 21, not 11!
Two simple rules in the class...

1) Accept every idea and build on it
2) Yes, and...
The relationship between the data
Patterns within those relationships
Principles that allow you to predict patterns in the future
We live in a world of amazing search capabilities
We search data well
We search wisdom terribly
Instead of searching web pages...what about searching minds?
If we want to create industry changing business models we need to search the future...
How do we search what is about to be?
Very old story...but with a new twist
King Hiero of Syracuse
Weighing was easy, but
how do we measure an
irregularly shaped object?
Density = mass / volume
End of the story...
Why was it, that this clever guy, who knew
about a problem in geometry was unable to solve it before?
The question had not been asked in a concise
organised way.
It was the kings question that made the bath take on a new significance.
The part of the story that does not get told and that I would like to emphasize:
That was not Archimedes 1st bath
That´s what happens when you create intriguing and engaging questions
Learn to ask important questions...
By asking great questions we no longer search for data and web pages, we start to search minds
By asking great questions, you don´t just search for
what people know, but what they are about to invent
Want to change the future and create industry changing business models? We need to get really good at asking great questions!
Learn to transmit ideas through stories...
How to create your business model?
Learn to ask important questions...
Business Models not
Business Plans
assets - debt = capital
Introduction to myself
Full transcript