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Copy of Journey to Becoming A Successful Textile Designer

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on 19 December 2014

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Transcript of Copy of Journey to Becoming A Successful Textile Designer

Journey to Becoming A Successful Textile Designer
4. Creating an Apparel Textile Design Portfolio.
* The number one task for an aspiring Apparel Textile Designer is to create a great Textile Design Portfolio!!
* A portfolio is made of pattern collections that each hold at least four cohesive patterns.

* A successful Textile Design Portfolio will show a manager that the applicant is creative, yet precise, has a mature train of thought and the ability to design specifically for the company's target market.

* Your portfolio should be accompanied by a verbal description of your process, and the reasons for your design decisions, an explanation of any challenges you faced and problems you solved, ad what inspired you to create these designs.
10. Textile Designers know Fabric!
* Most fabric used in apparel is either a woven or a knit.
* A Knit has loops that run in a braid- like row.
* A knit is stretchy along its width and less stretchy along its length.
* when balled up a knit will spring back quickly with few wrinkles.

* A Bachelor's Degree in Textile Design, Illustration, Fine Art, or Fashion Design is advisable for an aspiring Textile Designer.
* Students are educated in art, trend research color theory, pattern creation, computer software ( such as adobe creative suite and CAD technology.), printing, fabric characteristics, marketing and licensing.
* Many resources for learning more about textile design can be found online and in the design community.

1. Introduction
* Surface Design is a growing industry that has existed for thousands of years.
* Surface Design is used for apparel, accessories, stationary, packaging, interiors and anything that needs a picture on it.
* surface design takes a mundane product and makes it interesting and attractive by using pattern or texture.
* I am narrowing my exploration of surface design to one specific type of surface design: textile design for apparel.
2. What is Textile Design?
* Textile Designers are artists who make a career creating prints and pattern designs for apparel or cloth product.
* Textile Designers are responsible for the entire design process from pattern creation to manufacturing.
8.. Four or Five Cohesive Patterns = A Collection
1. The most important pattern is your "Main Print". This pattern typically is bold and will be the main selling point for your collection.

2. Next have 2-3 + patterns that support your main print and share either similar elements, textures or colors.

* One of these patterns should be a larger scale illustration than your main print, and two or more should be smaller in scale.

3. Vary your colors by limiting your color palette in a few of the patterns and using your full palette in others.

4. Google a Apparel Design Template online and make a Professional
Presentation Board for your Collection. Send your print off to a online print company if you would like to include a fabric sample.

5. Read up on www.patternpeople.com and www.patternoberserver.com. There are e-courses and tips that will help a designer learn more sophisticated techniques and design skills.
6. How to Go About Trend Research
* know your customer. Observe what is flying off the racks.
* know your customers aspirational brands, what do they love?
* Read Trend blogs and forecasts and fashion magazines.
* Follow the runway.
* Attend Trade shows.
* Get in the habit of making trend boards and researching
current trends online.
* Go shopping!
3. What Education does
a Textile Designer Need?
5. How to Make a
Great Collection!
1. Research your Company. Ask what is their target
market? What is their customer looking for?
2. Choose a season for your collection.
3. Research current Trends for your specific target market
4. Gather reference images and compile a mood board
and trend board. Find your color palette here.

Now for the Artwork!
*A Woven has a checkerboard appearance: two intersecting threads are woven in a criss-cross square orientation.
* Woven fabric doesn't stretch much at all and when crumpled it will stay wrinkled.
Knit Woven

13. Jobs Textile Designers Hold
* Textile Designers usually specialize in either Fashion and fabric for apparel or Interiors.
* A majority of Textile Designers begin as entry level design assistants on small
design teams in companies and agencies.
* Many graduates find a job in the design department of a large company like 3M, Target or Hallmark.
* Other grads may find work in a small design agency that that sells patterns to buyers.
* A smaller number of textile designers leave the corporate setting to begin their own pattern marketing business.
* Often times grads gain experience in corporate design teams and when they feel ready they are more easily able to generate a full income from an independent business because of their experience.
* According to the Bureau of Labor Statistics, Textile Design professionals make an average of $66,600 in 2010.
Marketing Your Work
* A Portfolio of at least three high quality collections and a strong web presence is the best bet to gaining clients.
* Utilize social media like Liked in, Behance, Facebook, Instragram , Tumblr and others to gain connections and increase your portfolio's visibility.
* Blogging is a tool that has helped many textile designers
grow their business quickly.
* Attending trades shows and exhibiting your work at trade shows.
* Send portfolio PDF's to potential buyers.
* Have a newsletter and a seasonal mailer.
11. Knit Woven
7. Research:
Trend & Mood Boards
9. Pattern Collections
* Display your Collection in a neat graphic layout with your pattern photo shopped onto an model or fashion illustration.
* trend boards are a way to gather reference images and current trends in a visual display that helps you make connections and generation ideas.
* mood boards capture the general ambiance, theme or feel of a current trend. Mood boards can include picture of nature, materials, food, and anything that helps create a specific theme.
12. Printing Processes
* Most printing companies require a certain size and type of file listed on their website. A high-resolution TIFF
file is most common.
* CAD and CAM Technology is a handy software program that allows you to create a virtual fabric before printing that shows each thread and how it will look with your design.
* You can have your design sent to a Print house ( most common option especially for mass orders) which is called Digial printing.
* You can also choose to attempt Wet Printing, also known as Flat bed screen printing with a home kit or if you can find a print service that will do it for you.

14. Licensing and Selling
Your Patterns
* A independent designer usually sells a design for $350-$700 dollars; price is determined by the complexity and success of the design and the time spent.
* If you choose to sell the copyright to the design, you need to make sure it is not too similar to anything you have done or plan to do in the future.

* Buyers come from large and small companies and will often find you online. You can provide clients a password to enter a private shopping portion of your website in order to ensure that no one copies your work.

* A contract is necessary to transfer rights of usage to the client.

* Often times companies will need you to follow their specific size templates, color
guidelines and other nit-picky details to ensure that the design looks for
professional on their finished product.

* Attending trade shows, and purchasing the directory of pattern buyers is a great
way to target clients.
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