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HTC

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by

Gary Yang

on 23 October 2013

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Transcript of HTC

Introduction
High Tech Computer Corporation
HTC was found in Taiwan in 1997
One of the fastest growing companies in the mobile phone industry
HTC is joined with Microsoft (Windows Phone)
HTC is joined with Google to produce Android device
Task Environment
Competitors
Competitors (domestic, foreign)



Barriers to entry: Brand loyalty
Barriers to entry: Government regulation
Potential Competitors (Lenovo, Huawei)
Barriers to entry: Economic scale
OEM (Original Equipment Manufacturer)
MPN (Microsoft Partner Network)
Supplier (Qualcomm, Beats Audio)
Customer
Competitor
Distributor






Questions
1. What do Microsoft and HTC produce ?
A.Linux device B.Windows Phone
2. What is HTC biggest domestic competitor in Taiwan ?
A.Asus B. Lenovo C. Huawei D. Nokia
3.When did HTC start their business ?
A.1987 B.1997
4. What is the HTC's best product ?
A. One B. Desire C. Wildfire D. IPhone
Prize if you can answer correctly :|


Thanks for watching
Gary Yang
Jonathan
Shaina
Tonie
Full transcript