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Transcript of R.O.A.D GPS
Cause distractions while driving
The device over heats rapidly and switches itself off
Lose satellite connection frequently
Way too pricey for what it does
Real time traffic updates
Voice command system
Compatible with smartphones & easy to update
HOW MUCH TIME?
- 3 months project time.
- Media release copywriter:
- Media market research:
- Media distribution:
TOTAL LAUNCH HOURS: 35 HOURS
CAMPAIGN MAINTENANCE @ 30+ HRS/MONTH
- 3 months campaign: 90 hours
TOTAL CAMPAIGN HOURS
125+ WORK HOURS
ROLES & RESPONSIBILITIES
Design Process A
Where did the idea come from?
Design Process B
Show us images of how the product changed over time
5 Things that went "RIGHT" during this project
5 Things that went "WRONG" during this project
What you would do differently next time.
- Work with simpler ideas
- Gain more commitment from team members
- Team members to present individual efforts
- Meet more often
- Be clearer about Proof of Concept in the planning stages
- Easier ideas to work with
- Conduct better research
- Clearer tasks for individual to do
- Get more feedback from classmates
- KISS principle not well applied
- Utilise the "Process Spreadsheet"
- Everyone did their beat sheet on time
- Met regularly to discuss next steps
- Most team members contributed ideas
- Created a buzz on social media
- Generally communicated well and clear about responsibilities
THE R.O.A.D SOLUTION
Response On Auto Driving
Similar System to Air Force use
Projects info on the windshield
12cm, 3cm, 5.7cm
$299 AUD (International Prices to be determined)
ROLES TO HIRE
Senior Project Producer.
Senior Engineer & Programmer.
Research & Development Manager.
ANZ Logistics & Distribution Manager.