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Welcome to Nissan

Global + Regional
by

Etienne Masson

on 29 August 2013

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Transcript of Welcome to Nissan


Nissan

Welcome to
Nissan Middle East FZE
A global
organization

http://www.nissan-global.com/EN/COMPANY/PROFILE/HERITAGE/MODELCHANGES/

Middle East head quarters in Dubai in June, 1994

The Infiniti brand was fully launched in 2004.

Training centre opened in August, 2008.

Nissan Gulf (NGF) started operations on 1 November 2008
NMEF - History
MOR
ALG
TUN
LBY
SUD
SYR
YEM
IRQ
IRN
LEB
ARM
UZB
TMS
GRZ
AZB
KSA
JOR
EGY
OMN
QAT
BRN
KWT
ABD
DBY
NMEF - Geographical coverage
NMEF - Market Outlook
Altima Coupe
Tiida sedan
Tiida hatchback
Altima
NMEF – Product line-up
Altima
Sunny
Maxima
370Z
GT-R
NMEF – Product line-up
SUV
NMEF – Product line-up
Armada
Patrol
Qashqai
Cars
Cars
LCV
Pick-up – D22
Civilian – W41
NMEF – Product line-up
Urvan – E25
Patrol Pickup – UY61
EV
NMEF – Product line-up
LEAF
G35 coupe
G35 sedan
M
EX
G37
FX
QX
EX
EX

JX
New Cars
Juke
Micra
Sunny [New] 
NMEF – Product line-up
NMEF - Organization
Common offices
Informal Cross Functional Teams
NMEF Corporate communications team
Distribution agreements
RENAULT-NISSAN Alliance
Synergy for Success
NMEF- Extra
Nissan - Vision
Nissan - Mission
日 産
1999 -2011 - success story
http://www.nissan-global.com/EN/HERITAGE/
http://www.nissan-global.com/EN/COMPANY/PROFILE/HERITAGE/HISTORY/
99
5
33
160
1
26
4
12
Nissan - Nissan Way
"The power comes from inside"
The focus is the customer, the driving force is value creation, and the measurement of success is profit.
The heart shows the mindset and people

The one brush stroke shows that people are connected

The brush shows powerfulness, liveliness and action

The gradual change of the tone of the color shows that the power comes from within

Red represents NISSAN
Nissan - Alliances
Motor Company
Motor Company
Nissan - Financial profile
Motor Company
Nissan - Innovation
Motor Company
plan NML/NMEF/Nissan Gulf
Committees
Organization chart
Communication Channel
NMEF plan
safety acti
Zero emission
Renault-Nissan alliance
graph
Renault-Nissan alliance
map
Daimler Renault
Nissan News
evolution of global plan
Power 88
Power 88 Pilars
Financial profile
Financial profile
Full transcript