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Webinar V6

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Transcript of Webinar V6

DATA VIZ
THE “FLOW”
GROUPS
BIG PICTURE
Problem
Redesign
Solution
Problem
Redesign
Solution
Problem
Redesign
Solution
Problem
Redesign
Solution
Luke Goetting
Prezi
Misconceptions

What
is a
Puffingston?
puffingston.com
1
2
3
1
2
3
}
Instead...
WORLD
&
Before
After
3 TYPES OF COLLEGE GOERS
1/3 Transfer
4/5 Drifting
Real Examples of
Business Data

and
Concepts

Reimagined
with
Prezi

400,000 Dropout
Presentation Agenda:
History
Present Day
One of a kind
Drifting
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Transfer
Dropout
400,000
$1.7 billion
in annual research funding
115
agreements
20
new business startups
FY2016
$1.36M
$2.28M
WHAT WE DO
VENTURE CENTER
STARTUPS
SCIENCE PROJECT TO VENTURE READY
Outside of the Valley
Transfer the discoveries from University research to generate benefits for the University, our community, and society
Technology
Startup Resources
Talent
Connections
Funding
Venture Center
VISUAL AGENDA
@puffingston
Real Examples of
business data
and
concepts reimagined
with
Prezi
Luke Goetting
in the
Only partially kidding...
Rules

for Clients

112
Have you ever had to
work with
or
consider an agency
?
Respondents by
Company Size
50-99
100-259
250+
16
34
48
45
Owner
C-Level
Executives
Manager
Director
Respondents by
Position
50
Respondents by
Gender
There are
more companies
that prefer to work with an agency on
retainer basis
among those that employ
more than 250 employees
.

Retainer
- I want a team that lives and breathes my brand.
Project basis
- I don't need continuous support, only on some projects.
If two agencies present the
same idea
and
one presented
it with
more creativity, better design, etc
, the other
one
was
slightly cheaper
- which one would you choose?
90%
It makes me
doubt
the
creative ability
of a team if they bring a
poor presentation
to a
pitch.
Would you ever consider
rejecting
a
good pitch
just because it was
presented
in a
poor way
?
TOP
LEVEL
Don't Reinvent

the Wheel

PIECE
BY
PIECE
LEVEL
Understanding Consumers'
Local Search Behavior
"The Merchant of Death is Dead"
Consumers Search for a Variety of Local Information
54%
Business
Hours
53%
Directions
to Store
50%
Local Store
Address
42%
Business Hours
38%
Local Store
Address
45%
Product
Availability
?
What We Learned
Smartphones
Computers
&
Tablets
You should make sure your product availability, address and directions appear in your ads across smartphones, computers and tablets
.
- - - - - -
- - - - -
- - - -
- - - - - - - - - - - - - - - - -
Top
Agency
Qualities
Collaboration
The agency acts and feels like an extension of the in-house team.
Productivity
They are the results driven that bring measurable impact
Creativity
Everything they do is tied back to a cut through creative idea
76%
73%
63%
PUFFINGSTON
Prezi design and training
puffingston
puffingston
It takes practice to get into the Prezi Mentality
Visit
Prezi.com

to learn more.

TOPIC 1
TITLE
SUBTITLE
TOPIC 1
EXAMPLES OF TOPIC ONE
ANOTHER EXAMPLE

TOPIC 2
EXAMPLE OF TOPIC TWO
ANOTHER EXAMPLE

TOPIC 3
EXAMPLE OF TOPIC THREE
ANOTHER EXAMPLE

VS
TOPIC 1
TOPIC 3
TOPIC 2
TOPIC 3
TOPIC 2
TOPIC 1
TITLE
TOPIC
Subsection 1

Subsection 2

Subsection 3

TITLE
Defining
the
Local
Opportunity
- - - - - - - - - - - - - - -
Google
Forrester
Analytics
Thought Leadership Paper:
Qualitative Interview Insights
Adapting to a Dynamic Ecosystem:
Search, Social and Mobile
Consumers
are searching for local information
everywhere
,
on
every device
, at
every point
in the
purchase process.
U
LEARNING
Awesome U
UNIVERSITY OF AWESOME
SECTION 1
SECTION 2
SECTION 3
CHEM
TECH
SECTION 1
CONTENT
SECTION 2
CONTENT
SECTION 3
CONTENT
2015
Numbers
2016
Numbers
REALCORP.
REALCORP.
Annual Comparison
TITLE
SUBTITLE
SLIDE FEEL INDEPENDENT OF ONE ANOTHER

HARD TO TRACK HOW EVERYTHING COMES TOGETHER

CAN'T GROUP IDEAS THIS WAY

TITLE
SUBTITLE
SLIDE FEEL INDEPENDENT OF ONE ANOTHER

HARD TO TRACK HOW EVERYTHING COMES TOGETHER



TAKEAWAY
+
54%
6M
7.5M
4M
14M
+
23%
-
10%
+
15%
3 Year Agreement
NonProfit
$17.5 million
in total revenues
$2.28M
3 Year Agreement
$2.25M
3 Year Agreement
$300k
3 Year Agreement
3M
5M
7M
Q1
439
Energy Corp
12M
inventions reported

Prezi Design and Training

Puffingston
&
Before
After
Luke@Puffingston.com
TITLE
SUBTITLE
SLIDE FEEL INDEPENDENT OF ONE ANOTHER

HARD TO TRACK HOW EVERYTHING COMES TOGETHER

CAN'T GROUP IDEAS THIS WAY

1
2
3
1
2
3
4
5
Understanding Consumers' Local Search Behavior
Consumers Search for a Variety of Local Information
42%
45%
38%
Product
Availability
Business Hours
Local Store
Address
Computers & Tablets
54%
53%
50%
Smartphones
You should make sure your product availability, address and directions appear in your ads across smartphones, computers and tablets.
Also, ensure your locations are listed in Google Places.
Advertiser Implications
What We Learned:
Consumers are searching for local information everywhere, on every device, at every point in the purchase process.
Q2
Q3
Q4
Q1
Q2
Q3
Q4
We experienced growth in 3/4 quarters for 2016
1. Scooby
2. Shaggy
3. Velma
4. Fred
5. Daphne
PROGRESSION
ZOOM
SHIFT
Download our free 3D Prezi Template and Prezi Cheat Sheet at
Puffingston.com/webinar
puffingston.com
@puffingston
Luke@puffingston.com
Download our free 3D Prezi Template and Prezi Cheat Sheet at Puffingston.com/webinar
1. Scooby
2. Shaggy
3. Velma
4. Fred
5. Daphne
1. Scooby
2. Shaggy
3. Velma
4. Fred
5. Daphne
1. Scooby
2. Shaggy
3. Velma
4. Fred
5. Daphne
1. Scooby
2. Shaggy
3. Velma
4. Fred
5. Daphne
EXPERT TIP:
Infographics
Handout or email
EXPERT TIP:
Courtesy of: @matteoc Presshero.com
“Regardless of the direction we choose the first movement in our Prezi will determine what we psychologically perceive as forward. If I am panning to the right and at some point I start going to the left I will give my audience the impression that I am going backwards for some reason.”
EXPERT TIP:
TOPIC 1
TITLE 1
SUBTITLE
TOPIC 1
EXAMPLES OF TOPIC ONE
ANOTHER EXAMPLE

TOPIC 2
EXAMPLE OF TOPIC TWO
ANOTHER EXAMPLE

TOPIC 3
EXAMPLE OF TOPIC THREE
ANOTHER EXAMPLE

TOPIC 1
TITLE 2
SUBTITLE
TOPIC 1
EXAMPLES OF TOPIC ONE
ANOTHER EXAMPLE

TOPIC 2
EXAMPLE OF TOPIC TWO
ANOTHER EXAMPLE

TOPIC 3
EXAMPLE OF TOPIC THREE
ANOTHER EXAMPLE

TOPIC 1
TITLE 3
SUBTITLE
TOPIC 1
EXAMPLES OF TOPIC ONE
ANOTHER EXAMPLE

TOPIC 2
EXAMPLE OF TOPIC TWO
ANOTHER EXAMPLE

TOPIC 3
EXAMPLE OF TOPIC THREE
ANOTHER EXAMPLE

TOPIC 1
TITLE 4
SUBTITLE
TOPIC 1
EXAMPLES OF TOPIC ONE
ANOTHER EXAMPLE

TOPIC 2
EXAMPLE OF TOPIC TWO
ANOTHER EXAMPLE

TOPIC 3
EXAMPLE OF TOPIC THREE
ANOTHER EXAMPLE

EXPERT TIP:
Title
Topic 1
Topic 2
Topic 3
Title
Topic 1
Topic 2
Topic 3
Yes
31
No

RESULTS
Transfer the discoveries from University research to generate benefits for the University, our community, and society
Technology
Startup Resources
Talent
Connections
Funding
Venture Center
143
Respondents
32
61
50
93
Female
Male
Do you prefer to work with an agency on
retainer
or
project basis
?
More
Affordable
More
Creativity
10%
91%
Agree
7%
Disagree
2% No Opinion
75%
Yes
25%
No
16%
No
Yes
84%
15%
No
Yes
85%
Yes
56%
44%
No
72%
28%
82%
18%
18%
56%
Rejecting a Good Pitch
Full transcript