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AAD 630, Unit 9: The SWOT Analysis

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UK Arts Administration

on 20 November 2018

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Transcript of AAD 630, Unit 9: The SWOT Analysis

Unit 9:
SWOT Analysis
1. Definition
2. Current Position
3. Examination, Research, and Resources
4. Environmental Market Data
READ: SWOT Analysis Sample
http://sogospelbackrow.wordpress.com/2012/10/16/swot-analysis-isaacs/
READ: Using SWOT Analysis for Business Development
http://theacademyofbusinessstrategynewbusinessdevelopment.wordpress.com/2012/03/08/using-swot-analysis-for-business-development/
current status
{ situation analysis and beyond }
{ for example }
single-ticket sales
weak economy
SWOT
CONCLUSIONS
CONNECTIONS
READ: SWOT Analysis: Isaacs
http://sogospelbackrow.wordpress.com/2012/10/16/swot-analysis-isaacs/
SOURCES
CONCLUSIONS
CONCLUSIONS
CONCLUSIONS
CONCLUSIONS
CONCLUSIONS
CONCLUSIONS
CONCLUSIONS
CONCLUSIONS
SUCCESS
factors
Collect more data
{ not just the marketing director }
WATCH: SWOT Business Analysis
http://www.ehow.com/facts_5124938_swot-analysis.html
Full transcript