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4SA220 - week 1 - about course

VSE-FIS-KSA - 4SA220 - about course
by

Antonin Pavlicek

on 18 February 2016

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Transcript of 4SA220 - week 1 - about course

Web 2.0 & Social Networks

About course

Sources
Course Outline
Requirements
Questions?
Please ask...
"Hands-on" experience with New Media.
Practical examples of:
Own website (idea, domain, CMS) - 60 pts.
Class attendance and work - 15 points
Essay - 25 points
Individual presentation (optional) - 15 points


Closing, grading - 13th week
http://www.amazon.com/WordPress-For-Dummies-Lisa-Sabin-Wilson/dp/1118383184
https://www.siteground.com/tutorials/wordpress/



PAVLICEK, A. - nová média a sociální síte (Czech)
Course presentations (English)
own WEBSITE creation (web generators or CMS...)
Blog, Twitter, RSS, Podcast
Social Networks integration (Facebook)
Google tools - e.g. Analytics, AdSense, AdWords
Teacher
PhDr. Ing. Antonín Pavlicek, Ph.D.

Consultations: office 448NB

see ISIS for date and time

antonin.pavlicek@vse.cz - please email me in urgent cases only
Late penalties:

1 day 10 %
1 week 30 %
2 weeks 70 %
Student Presentations - 15 pts
Pick any interesting/practical not widely known web service (Prezi.com, duolingo.com, wunderlist, freecamp, uber, patreon, bitcoin, wolfram alpha, ...)
Use it for some time yourslef
Convince other students
Present review (10 min.)
http://levickyjarmok.sk/news.php
http://www.pilatesnablanici.cz/
http://navolejbal.cz/
http://www.chsindianway.cz/
http://www.cestujnataiwan.cz/
http://jaknafeldu.cz/
http://ravenstein-lebenundwerk.de
http://augenoptik-gerken.de/
BoyScout group
http://www.dvojka.cz

Hobby groups
http://zapelhrimovhistoricky.eu/

Shops
http://www.potsierlijkbloemen.nl

Artist profiles
http://sigvantart.com

Start-ups
http://www.labourgeonnerie.com
http://www.obalovnik.cz
http://hmzahrady.cz
http://koucink-vysocina.cz
http://cafeperla.cf

Music band
http://www.solenskiner.net
http://martinbmusic.com/en

Film
http://www.silenceshortfilm.com

Theatre group

Sport groups
http://surfujiciekonom.jecool.net
http://srtgpraha.cz

Web about your life
https://comeryvivirenpraga.wordpress.com
http://dvajsme.cz
IDEAS for a website
NOT good ideas
Web for ERASMUS students...
Web without clear idea / motivation
Web where content would be provided by others
Web for company which is not interested
Unofficial websites or
mere "translations"
ESSAY - 25 points
PARTICIPATION IS OPTIONAL
NONtrivial text including some NEW information
Not necessarily own data research, but can be (comparison of ....) .
Follow academic standards - references, sources, text structure (Abstract, keywords, IMRAD, conclusions...)
aprox. 5-7 pages / person - groupwork recommended
Topic must be approved in 2nd or 3rd lecture
Submission by week 9 (consultation of progress in week 4-6)
Deadline 2nd week
Review includes
Why the service is so interesting or important
Competitors
How it is financed / owned?
Who owns the data? Is it legal? Any known troubles?

Then log-in and show us, how it does work...
Course calendar
Week 1 - course outline, how to create website - tutorial
Week 2 - ideas for website discussed and the best one chosen, teams created
Week 3 - domain obtained, competitors analyzed, content proposed. Blogs, podcasts, RSS explained DEADLINE for Essay topic
Week 4 - CMS installed, basic content created
Week 5 - CMS - plugins and themes
Week 6 - web finalization
Week 7 - website presentation + Google analytics
Week 8 - Advertisment options explained, SEO
Week 9 - Facebook and other SNS explained, DEADLINE for Essay submission
Week 10 - no class
Week 11 - Google AdWords + AdSense explained
Week 12- Campaign created
Week 13 - Grading
Full transcript