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Social Learning Theory

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Jayne Manley

on 28 October 2012

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Transcript of Social Learning Theory

Social Learning Theory
Albert Bandura What needs to happen for the behaviour to be learnt Some characteristics of the model make it more likely for the behaviour to be repeated
 
Bandura also identified 4 factors that if present in the model will make it more likely that the behaviour will be repeated.
 
These factors are :
Being the same gender
The same age
Powerful or high status
Friendly or likeable http://www.youtube.com/watch?v=vdh7MngntnI Bandura tested the idea that aggressive behaviour could be acquired in this way through his Bobo Doll Experiments. Social Learning Theory of Aggression  
Television is one way in which people observe the behaviour of others. Eron (1995) found that a child entering secondary school will have seen 8000 murders and over a 100,000 other violent acts. In support of Bandura’s theory, Eron believed that observation of these aggressive acts was likely to have an influence.
  He identified 4 processes that were involved in social learning:
attention – the model must actually be observed
retention – the observer must remember what they’ve seen
reproduction – the observer must be capable of doing the behaviour they have seen
motivation – the observer must have a reason to perform the new action OR 2/ if the observer is reinforced in some way
more likely to happen again
 
strengthens or makes a behaviour
Reinforcement is something that 1/ If the observer sees the model being rewarded for the behaviour. This is called vicarious reinforcement. According to Bandura the probability of behaviour actually being performed is also influenced by external events, for example:
 
 
 
  
  Albert Bandura felt that aggression could not adequately be explained using the principles of classical and operant conditioning which are both forms of direct learning. Instead he proposed the social learning theory of aggression. Social Learning theory suggests that children primarily learn their aggressive responses indirectly through observation, by watching the behaviour of role models and then imitating that behaviour.
  We don't always have to perform the behaviour ourselves to learn it. Albert Bandura set up experiments to test his theory . Bandura tested the idea that aggressive behaviour could be acquired in this way through his Bobo Doll Experiments.
 
 
  
  Albert Bandura felt that aggression could not adequately be explained using the principles of classical and operant conditioning which are both forms of direct learning. Instead he proposed the social learning theory of aggression. Social Learning theory suggests that children primarily learn their aggressive responses indirectly through observation, by watching the behaviour of role models and then imitating that behaviour.
  He identified 4 processes that were involved in social learning:
attention – the model must actually be observed
retention – the observer must remember what they’ve seen
reproduction – the observer must be capable of doing the behaviour they have seen
motivation – the observer must have a reason to perform the new action He identified 4 processes that were involved in social learning:
attention – the model must actually be observed
retention – the observer must remember what they’ve seen
reproduction – the observer must be capable of doing the behaviour they have seen
motivation – the observer must have a reason to perform the new action
 
Bandura also identified 4 factors that if present in the model will make it more likely that the behaviour will be repeated.
 
These factors are :
Being the same gender
The same age
Powerful or high status
Friendly or likeable  
Television is one way in which people observe the behaviour of others. Eron (1995) found that a child entering secondary school will have seen 8000 murders and over a 100,000 other violent acts. In support of Bandura’s theory, Eron believed that observation of these aggressive acts was likely to have an influence.
  OR 2/ if the observer is reinforced in some way
more likely to happen again
  makes a behaviour
or strengthens a behaviour
Reinforcement is something that 1/ If the observer sees the model being rewarded for the behaviour. This is called vicarious reinforcement. According to Bandura the probability of behaviour actually being performed is also influenced by external events, for example:
  Remember this questions relates to aggression Q2
Describe the Social Learning Theory of Aggression
12 marks
12 minutes
Full transcript