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Transcript of MADD Presentation
Make the Right Decision Agenda: Introduction Problem Statement Print Ads Video Social Media Campaign Extensions Solution Introduction Our MADD Canada presentation focuses on informing teens of the dangers of impaired driving and the effects their decisions can have on the people around them. Problem Statement The goal we set out to meet with this project was to increase awareness of the effects and consequences of impaired driving in teens aged 13-19. Social Media Campaign Our social media campaign has two components: Print Ads Landscape Portrait By: Will Macmillan, Jenny Holmes, Stephan Bodson, Brandon Hope Extensions To extend our campaign, we would:
Continually build and maintain our Facebook page
Make regular tweets on our twitter account
Post our Print Ads in large Urban centres
Advertise our video on our social sites Questions Questions? Facebook Page Twitter Account Explanation of Video We attempted to accomplish the following: Show the possible results of decisions regarding impaired driving Promote good decision making Show alternatives to getting home safely Viral