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Microsoft

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by

Bart Peeters

on 15 June 2014

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Transcript of Microsoft

Microsoft
Matthias Stala
Robin Smolders
Bart Peeters
Table of contents
History of Microsoft
Company structure
Company's activities
Position on the market
Strategy
Our experience with Microsoft
Conclusion
Sources
History
Sources
http://en.wikipedia.org/wiki/History_of_Microsoft
http://techbooters.com/2014/01/07/xbox-one-vs-ps4-sales-figures/
http://www.ehow.com/facts_6917145_microsoft-corporation_s-organizational-structure_.html
http://www.theverge.com/2014/4/7/5590014/microsoft-is-finally-catching-up-to-the-future
http://www.microsoft.com/en-us/diversity/vision/visionKey.aspx
http://windowsitpro.com/windows/windows-falls-lowest-decades-should-microsoft-care
1975:
Bill Gates
and
Paul Allen

1980: Xenix, Dos,
Parntership
IBM
1985:OS/2
History
1983: MSX-DOS
1986: Microsoft Works
1989: Microsoft Office
History
1990: Windows 3.0
1993: Windows 3.1 most popular
1995: MSN
2001: Windows XP, Xbox
Microsoft's activities
Windows
Xbox
Smartphones
Others
Windows
Operating systems
Big market share
Recent: Stop of XP support
Strategy
Software company
Partnerships (IBM, ... )
Xbox
2005: Xbox 360 launch
2013: Xbox One launch
Biggest rival: Sony (Playstation 4)
Controversy around features
Smartphones
Windows Phone
Small market share
Nokia
Others
Bing
Search Engine
Microsoft office
1/7 of people use it
Skype
1/3 of phone traffic
Company structure
Groups
Microsoft Office->
R&D
Sales
Customer service
Strategy
Company structure
5 different divisions
Client
Server and Tools
Online services business
Microsoft Business Division
Entertainment and Devices Division
Position on the market
Past
Now
Market leader
Acquisitions
Slight drop in market share
Strategy
Cooperation :
windows phone
xbox
PC
Improving the Cloud
Internet of things
Future
Strategy
Evolution:
From software company
To software & services
Diversity
Upgrade
Conclusion
Our own experiences
Windows OS
Xbox
Skype
Software: windows, office, skype, cloud, ...
Hardware: xbox, windows phone, ...
Diversity
Investing
Positive
Our own experiences
Internet Explorer
Price strategies
Microsoft Office
Windows OS
Negative
Our own experiences
Windows OS
Skype
Microsoft Office
Xbox
Programming C#
Conclusion
Big company/ market share
Many products
Good tactics
From software to software + services
Questions?
"Connected devices are the next big computing battleground"
Full transcript