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Copy of ROTARY OUTBOUND YOUTH EXCHANGE TRAINING

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by

Thomas Barton

on 5 February 2015

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Transcript of Copy of ROTARY OUTBOUND YOUTH EXCHANGE TRAINING

`
Hootsuite Dashboard
Social Networking Management Tabs
Current Active Devices
Search Feature
Once you have scheduled a post
click on this link to view them.
You can also make amendments
Text Box Area
URL Link - Hootsuite will automatically shorten
links this also included YouTube video links
Image Attachment Link
Post Schedule Tab
Word Count
Save Post
Analytic to measure ROI and activity
Log out
Other Hootsuite tool linked to account settings etc..
Y
UTH
E
X
C

A
EXECUTION
Google Plus
500 + Million Total Users
343 Million active users
67% are male users
60% of users login everyday
40% of marketers use Google +
Animate GIFs files are the most popular type of content for engagement
EXPOSURE
-Use 3 to 4 hashtags in every post.

-Use hashtags that relate to your content.
-Specific hashtag for each event. #MexicoTrip2015

-Always hashtag your club. #CosmopolitanRotaryClub

-Another hashtag for good measure. #LightUpRotary
#EVENTS
#DAILY
-Manage multiple accouns from one central location
-Schedule posts
-Anyone in Rotary club can have access
1- 70/30 RULE

2- USE # IN EVERY POST

3- TAG PEOPLE ALWAYS @

4- 10 - 20 MIN / DAY

5- 4 BIRDS, ONE STONE
What Are Your Social Media Goals?
-Find
NEW
members
-Find
YOUNG
members
-Find
PASSION
in social media

"Don't be selfish... others want to change the world too!"
-Questions create conversation

-Conversation creates FRIENDS
Is a Holiday Party Really Training?
Facebook
1.15 + Billion Active Users
751 Million users access their Facebook from mobile devices
23% check their account(s) more than 5 times per day
350 Million upload content
75% of all major post are engaged with users in the first 5 hours
30 year old female (average user)
Google Plus
500 + Million Total Users
343 Million active users
67% are male users
60% of users login everyday
40% of marketers use Google +
Animated GIFs files are the most popular type of content for engagement
28 Year Old Male "Techie" (average user)
LINKEDIN
238 + Million Total Users
27% access via mobile
50% have a degree
81% are professionals
42% update regularly
80% are 35+ Years Old
61% use for networking
Average income of $83,000
Modern day version of ROTARY
Twitter
500 + Million Total Users
28% retweet
Age demographic 55-64 increased 70% in 2013
60% access via mobile
42% update regularly
400 million tweets per day
28 Year Old Urbanite (average user)
N
G
E
T R A I N I N
1. STRIVE TO CHANGES CROSS-CULTURAL
"UNCERTAINTY" TO "CERTAINTY
2. APPRECIATE THE IMPORTANCE
TO CORE VALUES
3. AGREE TO OUR CODE OF CONDUCT
(ACCEPTABLE BEHAVIOR)
4. CONVERT TO SELF-MANAGEMENT
5. MAKE AWARE THEIR PERSONAL BRANDING
STRENGTHS AS AN AMBASSADOR
6. INVOLVE ROTEX (& THEIR PARENTS)
7. APPLY DIFFERENT LEARNING MODALITIES
8. BEGIN EARLY ON HOST COUNTRY
LANGUAGE TRAINING & CULTURE RESEARCH
9. RECEIVE EVALUATIONS & FEEDBACK
ON ALL MAJOR EVENTS
PREPARATION TRAINING FOR OUTBOUND
YOUTH EXCHANGE STUDENTS

"EVERY THING WE DO HAS A PURPOSE !"

D7390 - CENTRAL PA





PREPARATION TRAINING FOR OUTBOUND
YOUTH EXCHANG STUDENTS

"EVERYTHING WE DO HAS A PURPOSE !

D7390 - CENTRAL PA
The Youth Exchange Journey
TRAINING BEGINS AT DISTRICT INTERVIEWS
COMPATIBILITY WEEKEND

"LET'S TAKE A CLOSER LOOK"
QUESTIONS ?
QUESTIONS ?
CROSS-CULTURAL TRAINING - MT ASHBURY LODGE
SPRING TRAVEL TRAINING
YOU KEEP ME GOING IN CIRCLES !
OUR JOURNEY TRAVELERS
Full transcript