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Ethos-ethical appeal

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Jamar Moore

on 20 September 2010

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Transcript of Ethos-ethical appeal

Ethos- ethical appeal ethos refers to trustworthiness or credibility of the writer or speaker There's no lie in this appeal Ethos refers to moving an audience by proving the credibility and trustworthiness of the rhetor. positive reasoning w/o falsehood true display of authenticity Ever heard of the term "ethos"? It is 1 of the 3 appeals of reasoning (along with logos & pathos) according to Aristotle in rhetoric In this 1994 interview,Tupac Shakur shows some of his raw honesty, and his fearless approach at life, which is why he had millions of followers. He explains how he feels that the time has come to step up, and make sacrifices, in we, as individuals want to make a change. On August 28, 1963 Martin Luther King showed one of the highest levels of ethical appeal known to human kind. In this quick excerpt, King stands before thhousands professing a dream of the human race one day reaching equality. John Lennon,(former Beatle), also gave off a huge aura of authenticiity. In this 20 second interview, John explains how individuals need to stop using others as scapegoats, and realize that power is in their hands. No? well you're in luck! Here are a few examples of outspoken individuals who were known for their ethical appeal: What Kind of leader will you BE? What are the qualities of ethos, you ask? Well... Definition: Its use in rhetoric is closely based on
the Greek terminology used by Aristotle What does it Do?
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