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1401 29 Boras Reynolds

Digital dystopia: a thought experiment
by

Jonathan Reynolds

on 3 May 2015

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Transcript of 1401 29 Boras Reynolds

Digital dystopia
The store experience
Dr Jonathan Reynolds
Oxford Institute of Retail Management
Said Business School
University of Oxford
@oxondon
Payment problems
Identity theft
Distribution disasters
Augmented unreality
Economic meltdown
Death of downtown
Perhaps a different
kind of retail experience would be safer?
Full transcript