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Organizational Structure

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Elvin Rojas

on 19 June 2014

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Transcript of Organizational Structure

Organizational Structure
AT&T Organizational Structure
Recommended Organizational Structure
Organic Organization Structure:
An adaptive form that is loose & flexible as the mechanization structure is rigid and stable. (Robbins & Coulter 2010).

Current Organizational Structure
What is ?

Provider of telecommunications services

Services:
Wireless
Wireline
Other Services

References
AT&T Investors. (2014). Retrieved from http://www.att.com/Investor/ATT_Annual/2013/index.html

Fortune. (2014). Retrieved from http://fortune.com/company/vz/news/rpt-fitch-t-mobile-usadeconsolidation-potentially-positive-for-dt-2/

Robbins, Stephen P., Mary Coulter. Management, 11th Edition. Pearson Learning
Solutions, 12/2010. VitalBook file.
AT&T Organizational
Structure
Mechanistic Structure:
Result of the combining the six elements of structure (Robbins & Coulter 2010):
1. High specialization
2. Rigid departmentalization
3. Clear chain command
4. Narrow Span of Control
5. Centralization
6. High Formalization
Any Questions?
History
Who is At&t?
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1.Impressive performance
18.7% increase in data revenue
14.2% of profit YTD
New pricing plan “NEXT”
Alexander Graham Bell he receives two patents for the invention of the telephone. With two financial backers founds the company that becomes AT&T.
The Bell Telephone Company is formed and issues stock to the seven original shareowners.
The American Bell Telephone Company acquires a majority interest in the Western Electric Company,
"American Telephone &Telegraph Company” is built under American Bell Telephone Company.
First long distance line NY-Chicago ($9 first 5 minutes)
Alexander Graham Bell's second telephone patent expires, opening the telephone industry to competition.
In a corporate reorganization, American Telephone and Telegraph acquires the assets of its parent, American Bell Telephone, and becomes the parent of the Bell System.
Headquarters & Operation Center for AT&T Long Distance opens in NY
AT&T installs the first dial telephones in the Bell System, in Norfolk VA. This lasted until 1978.
AT&T demonstrates long distance telephotography, now known as fax.
AT&T establishes Bell Telephone Laboratories Inc. as its research and development subsidiary.
AT&T begins trans-Atlantic telephone service.
AT&T presents the first demonstration of television transmission in the U. S.
First transpacific telephone service US-Japan ($39 first 3 min)
Clinton Davisson of Bell Telephone Laboratories wins the Nobel Prize in Physics for experimental confirmation of the wave nature of the electron.
The first non-experimental installation of coaxial cable in the network is placed in service.

This cable was invented at AT&T in 1929.
AT&T begins offering mobile telephone service.
AT&T introduces customer-dialing of long distance calls.
AT&T Bell Telephone Laboratories scientists John Bardeen, Walter Brattain, and William Shockley invent the transistor.

The three shared the Nobel Prize in Physics in 1956 for the achievement.
AT&T opens for service TAT-1, the first trans-Atlantic telephone cable.
AT&T introduces the first commercial modem.
AT&T launches Telstar I, the first active communications satellite.
AT&T introduces touchtone service, with a keypad replacing the familiar telephone dial.
AT&T opens the TPC-1, same thing as the TAT-1, but for the pacific. It went from Japan to Hawaii.
AT&T introduces the 911 as the nationwide emergency number.
Researchers at Bell Telephone Laboratories create the Unix computer operating system.
In Chicago, AT&T installs the first fiber optic cable in a commercial communications system.
Bell System ceases to exist. In its place are 7 Regional Bell Operating Companies and a new AT&T








The Federal Communications Commission mandates that all telephone subscribers choose which long distance company they would reach
AT&T lays and opens TAT-8, the first fiber optic submarine telephone cable across the Atlantic.

It has a capacity, ten times that of the last copper cable.
AT&T announces a definitive merger agreement with McCaw Cellular Communications Inc, The acquisition is later renamed AT&T Wireless.
The name was officially changed to American Telephone and Telegraph Corporation to AT&T Corp.
Telecommunications Act turns into Law. Lucent Technologies, AT&T's products and systems business, becomes an independent company.
NCR, AT&T's computer business, becomes an independent company
AT&T completes its spin-off of AT&T Wireless, which becomes an independent company.
AT&T introduces Voice over Internet Protocol (VoIP) services for consumers, a breakthrough alternative to traditional voice services.
Digital Life
Digital TV
Internet
Home Phone
2. Accessibility of Information

At&t Logo Evolution
Organic Organization Structure Characteristics (Robbins & Coulter 2010):
Cross-functional Teams
Cross-hierarchical Teams
Free flow of Information
Wide Span Control
Decentralization
Low Formalization
Matrix Structure:
Assigns specialist from different functional departments to work in one project (Robbins & Coulter 2010).
Recommended Organizational Structure
Recommended Organizational Structure
Cons:

1. Telecommunication market has change.

2. All the department are in the main office.

3. Communication between employees and managers.
Pros:

1. Rigid organizational structure.

2. Experts in every field.

3. Clear chain of command.
Team A:
Elvin Rojas
Juan Morales
Naomi Betancourt
Julio I. Peña
Full transcript