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12 Archetypal Examples

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Allegory Studios

on 1 October 2010

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Transcript of 12 Archetypal Examples

Lover Jester Hero Explorer Sage Creator Magician Caregiver Everyperson Revolutionary Ruler Innocent Simple pleasures, basic values, wholesomeness Find happiness through simple goodness
Life does not have to be hard
Trust in an ultimate kind of simplicity
Get out of the fast lane, relax and truly enjoy your life
Life can be simple, uncomplicated and good
Many levels from the childlike to mystic
Rescue us from an imperfect world; provide sanctuary
Believes in possibilities and happy endings
Hassle/Stress Free -- Life is as it should be
Getting back to basic values
Honesty and authenticity
Find or renew faith Experience freedom Seeks out a better world
Journeys into the world to discover
Desire to align outer realities with inner needs
Expresses Individuality/Uniqueness
Identifies with the “outsider”
Independent/Self-directed/Able to respond quickly
Coming of Age stories
Like individualist pursuits/freedom
Appeals to Youthfulness
Ahead of their time
Never Arrive
Here at Grand Residences, arrivals are passé. Walk through our doors ready to seek adventures and begin new journeys.

We understand that there are no limits to becoming, and no end to learning. Here we cultivate experiences to stretch and grow, opportunities to step out of life and into living.

Everything we do is about creating time to explore, discover, and pursue. We break conventions about second home ownership and make it easy to be here.

Get out and find another boundary to cross.
Dedicated to discovering/spreading the truth
Clear thinking, but may lack social grace
Faith in humankind to learn and grow
Help consumer make smarter decisions
Emphasis on R & D
Thinking Pride in intelligence and information
Helps people be or act smarter
Continuous learning Learn to Live
At Keystone Ski and Ride School, we’re passionate about living. Learning to experience life on your edges will reap rewards that last forever.

We take fun seriously and believe enjoying the moment comes with knowing-how. That’s why we help develop expert moves early, teach grounded techniques in imaginative ways, and share the sheer joy of zipping over and around every obstacle.

We love nothing better than taking you to the top with us. Trust the journey and be ready to “go.” You’ll find the most surprising things you’ll learn along the way, will be about yourself.

We know that each student is truly in a class by themselves. Because it's more than just skills and sport at Keystone Ski and Ride School.  It’s the adventure of growth and the courage to learn. It’s the building of confidence and a sense of belonging.

New trails beckon. We’ll be sure you are ready.

Acts courageously Breaks the rules and takes risks Break tradition and convention
Do things radically differently
Help people with cutting edge ideas
Channel frustrations and dissatisfactions constructively
Encourage innovation
Achieve creative breakthroughs
Robust Energetic willingness to take risks
Freedom to do and think outside the box
Weeds the garden to allow for new growth
Affects transformations Make visions realities
Transform situations and influence people
Mind over matter
Link inner consciousness and outer results
Believe in impossible dreams
Catalysts for change
Value experiences
Shamans, scientists, gurus, psychologists, entrepreneurs,
athletes, business leaders, politicians
Igniting Passion for Leadership
Potential lies in the spark of the blue flame. It's the hottest part of the fire, where transformations begin.

Through education and mentoring, we’ll work to kindle your passion and focus the fire.

We'll challenge you to burn hot and hold steady, like a pilot light that never goes out.

We’ll encourage you to shine light on what matters most as you ignite your power to become an agent of change.

Above all, we'll help you to believe that you can turn energy into action and ideas into vision.
Democracy - One-person, one-vote
Comfortable group where everyone belongs
The common touch/Celebration of ordinary
Put off by elitism
Like to blend/be part of the pack
Enjoy group affiliations
Root for the underdog
Absence of pretense/Want thing to be real
Ok just as they are
Honest and hard working
Common in cosmetics, jewelry, fashion, food and travel
Freedom to do and think outside the box
Promise of beauty and sexual appeal
Parental, spiritual, friendship, but most of all romantic
Promotes gender identity
Connected by something deeper
Attract, give and express affection
Pleasure seeker
Aesthetic appreciation
Hold tension
Reveals real beauty
Attention to the feeling dimension
Put on Sassy
At Wee Ones, we put on sassy and wear it well. We started by dressing the tresses of our little girls. Thus, a tradition was born to celebrate good times. Now, you get to make a statement. Of what? That’s up to you.

Creative spontaneity is our guiding spirit.

You’ll see it in new product designs each season. Variety is the spice of life, after all.

You’ll find it our production system that is both original and lasting. You might say we’ve helped Jill-out-of-the-box.

You’ll experience it in our customer service because we love our jobs. We know how to laugh at life’s absurdities and will stand on our heads to make it happen.

We may change our color to match a mood (we do want you guessing what’s behind door number one), but we’re ever mindful of stylish sophistication. Above all, we bend the rules to make what’s whimsical, classic.

Takes care of others and self Compassionate and generous
Meaning comes from helping others
Maternal or paternal protectiveness
Speak to the wish for a more perfect, caring world
Sacrificing self or taking care of self
Empathy and communication
Consistency and trust
Customer service
Connected to the Innocent
Illustrate ideals that make life worth living
Connecting People with Purpose
Over the years, we've learned that stability and expansion in the transportation industry take more than on-time deliveries and competitive rates. More than a stellar safety record and aggressive driver retention programs. The real secret to our success is making people a priority in all of our business interactions.

At Fikes Truck Line, we don't just deliver goods.
We connect people with purpose.

It's a vision that Jim Smith established and passed along from the start. It's an inspiration that influences how we approach every aspect of our business and every person we meet along the way.

Controls and leads Systems of policies and procedures
Systems of checks and balances
People like to know someone is in charge
Politically savvy
Commanding, authoritative manner
Avoid chaos by taking control
Gain and maintain power
Enjoy leadership roles
Concerned with image, status and prestige
Helps people become wealthy, powerful and established
Roles and relationships stable and defined
Appeal to desire to be successful and important
Rediscover the Rythmn

The same stream of life that runs through the
world runs through my veins night and day and
dances in rhythmic measure.
 -Tagore, Indian Poet

Rediscover the Rhythm
There’s a rhythm in the natural world. The babble of the creek. The whisper of the wind. The ever-changing faces of the open sky. A rhythm we are a part of; one that connects us to our own spirits and to each other.
Here in Gypsum, Colorado, on the Western Slope of the Rocky Mountains, we are designing an upscale lakeside community that respects that rhythm and works in concert with it. We are welcoming in a new era of home design; one that balances sophisticated architecture with enviable efficiency. We are creating a way of life that brings us back to nature, while moving us forward as stewards of the earth, providing a legacy to future generations.
Welcome to Winding Creek Ranch where Rediscover the Rhythm is more than just a vision. It’s the guiding principle that influences how we approach every aspect of this development and every decision we make along the way.
Belonging and Community Independence and Freedom Mastery and Achievement Stability/Control/Security Creates order out of chaos The artist, writer, innovator, entrepreneur
Passion is self expression
Inherently non-conformist
Unfettered mind and heart
Authenticity is important
Trust the creative process/believe in imagination
Can be self critical/perfectionists
Real innovation and beauty
Out-of-the-box thinking
Live in the moment
Playful and spontaneous
Break the rules
Bring out the kid in us
Unexpected and unpredictable
It’s not really work if you enjoy it
Lighten up and make us laugh
Innovative, out-of-the-box thinking
Enjoy the moment Accepted and adored by others
Understand the world Be OK just as you are Find and give love
Full transcript