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Uncertainty Reduction Theory

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Cole Deardeuff

on 1 June 2015

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Transcript of Uncertainty Reduction Theory

Uncertainty Reduction Theory
Created By:
Cole Deardeuff
Hai Qirui

Personal/Romantic Relationships
What is Uncertainty Reduction Theory?
As their uncertainty about one another decreases their interest in each other rises.
Cultural Differences Associated with Uncertainty Reduction Theory
Source for cultural behaviors:

Cultural Differences Between the USA and Japan. (2008, September 28). Retrieved May 28, 2015, from http://aliasis.hubpages.com/hub/Cultrual-Differences-Between-the-US-and-Japan
URT: Theory suggesting that people find uncertainty to be unpleasant, so they are motivated to reduce their uncertainty by getting to know others.
Example: You and some friends are hanging out at your neighborhood pool. Then, you all notice a person that you have never seen there before. This theory suggest that you will be compelled to go talk to this person and find out who they are.
Graph on page 161: This graph says that as uncertainty about a person gos down, liking for that person goes up.
Cultural background influences how people deal with uncertainty; some cultures accept uncertainty as a normal part of life, whereas others tend to avoid it whenever possible (pg 161).
uncertainty avoiding society
: uncertainty accepting society
Japanese people tend to be more formal. This is a generalization based on many factors but is typically true.
"An example can be seen in the different approaches to customer service. In American, ideal customer service is usually warm and friendly
[uncertainty accepting society]
. In Japan, it is formal and unobtrusive
[uncertainty avoiding society]
. Waiters don't usually stop by tables to ask how the food is or what their weekend plans are, and strangers often won't chat while waiting for the bus."
Bow vs Handshake
In America, people use the handshake as a common gretting with one another; however, in Japan people bow as a common gretting with another.
Japanese people use bowing for more than greetings. It can also be used for an apology, thank you, or in a business setting.
Research shows compared to US American adults, Japanese adults are less engaged and less likely to reveal information about themselves when they know little about the person with whom they're interacting
Source for relationships:

Inglis, I. (2000). Review: The Central Role of Uncertainty Reduction In Determining Behavior, 137 (12), 1567-1599
To start, you probably talk about basic information such as where the person is from or what they like to do in their free time.

Next as you lower uncertainty, you will probably give out more personal information like passions and hobbies.

Also, you might learn about the person by observing their nonverbal clues

According to the URT, each new piece of information you gain further reduces your uncertainty
"Uncertainty reduction processes play a major role in theories of relationship development."
What happens if you don't like the information you learned?
In Michael Sunnafranks predicted outcome theory he explains that we consider the merits of what we learn about other people when forming opinions.
Although uncertainty has been reduced that does not guarantee you'll want to continue the relationship
Moreover, in contrast to the U.R.T, Sunnafranks theory suggest that when we dislike the information we learn about others, that will cause us to dislike the person.
"Bergers uncertainty reduction theory (Berger 1979; Berger & Calabrese, 1975) posits that interpersonal relationships develop as participants reduce uncertainty about each other."
In this clip you can see examples of both theories discussed. First, Will Smiths character uses the U.R.T and observes non verbal clues; followed by his interest in the woman. Next you notice Eva Mendezes character use the predicted outcome theory and starts to dislike the man hitting on her after quickly observing him and learning his personality.
Review Quiz
100 200 300
John is a very neighborly person. He knows every person by name and which house is theirs. Today he noticed a moving truck and a new family two houses down. Using the Uncertainty Reduction Theory what will John do?
A. Go meet the new neighbors
B. Ignore the neighbors
C. wait until the neighbors come see him
A. Uncertainty Reduction Theory
B. Predicted Outcome Theory
C. Uncertainty Avoiding Theory
A. Uncertainty Reduction Theory
B. Predicted Outcome Theory
A. Uncertainty Accepting Theory
Japan is an uncertainty accepting society? T/F
The predicted outcome theory is in contrast with what other theory?
A. Uncertainty Accepting Theory
B. Uncertainty Avoiding Theory
C. Uncertainty Reduction Theory

The Uncertainty Reduction Theory claims that when uncertainty ____ then likeness ____.
A. Increases, Decreases
B. Decreases, Decreases
C. Decreases, Increases
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