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WFRE-KCI - Sep 2016 - FINAL

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on 9 September 2016

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Transcript of WFRE-KCI - Sep 2016 - FINAL

inflection
point...

at the
...for philanthropy in Canada.
September 13, 2016
ONE |
As much as ever,
CANADIANS ARE GIVING
by nature, possessing a spirit of generosity
one | canadians are giving |
at the inflection point for philanthropy in canada
World Giving Index 2015: A global view of giving trends confirms...
one | canadians are giving |
at the inflection point for philanthropy in canada
We're number 4! We're number 4!
one | canadians are giving |
at the inflection point for philanthropy in canada
Giving by individuals highest ever in 2014 via both CRA tax filing data...
one | canadians are giving |
at the inflection point for philanthropy in canada
...and CSGVP survey data
TWO |
Canadians'
ENGAGEMENT
in the non-profit sector, though,
IS FLAT AT BEST
two | engagement is flat |
at the inflection point for philanthropy in canada
Despite high profile national initiatives...
two | engagement is flat |
at the inflection point for philanthropy in canada
...and targeted tax credits to encourage new donors...
two | engagement is flat |
at the inflection point for philanthropy in canada
...overall giving to charities seems to have stagnated...
two | engagement is flat |
at the inflection point for philanthropy in canada
...the trends of 'more from fewer' continues unabated...
two | engagement is flat |
at the inflection point for philanthropy in canada
...while population grows, donor rate drops...meaning many 'lost' donors...
Population (age 15+)...
PLUS 982,000
28.2M (2010) becomes 29.2M (2013)

Donor Rate...
MINUS
2%
84% (2010) becomes 82% (2013)

'LOST' DONORS...
MINUS
467,000
The # of donors lost from # we would have seen had donor rate held steady
THREE |
Navigating the
CHOICES
has become
OVERWHELMING
for donors
three | overwhelming choices |
at the inflection point for philanthropy in canada
How to choose amongst causes and organizations is greatest challenge...
three | overwhelming choices |
at the inflection point for philanthropy in canada
...and the expectation for more collaboration is shown again...
three | overwhelming choices |
at the inflection point for philanthropy in canada
...and again...
three | overwhelming choices |
at the inflection point for philanthropy in canada
...with some major gift donors now making it a requirement for their gift
FOUR |
Leading to a sector that is
STRUGGLING TO GROW
four | struggling to grow |
at the inflection point for philanthropy in canada
The 'have' and 'have-not' make-up of the sector as pronounced as ever...
four | struggling to grow |
at the inflection point for philanthropy in canada
...with no growth in donations reported by 'charitable orgs' in years
FIVE |
Yet
EXPECTATIONS
of the charitable sector are
HIGHER THAN EVER
five | high expectations |
at the inflection point for philanthropy in canada
"Great job! Except for all that money you spent to do it."
five | high expectations |
at the inflection point for philanthropy in canada
"Project costs have increased? That's ok, the campaign will just raise more."
five | high expectations |
at the inflection point for philanthropy in canada
The causes and effects of institutional impatience
SIX |
Ultimately, Canadian's very
DEFINITION
of philanthropy is
EVOLVING
six | evolving definition of philanthropy |
at the inflection point for philanthropy in canada
six | evolving definition of philanthropy |
at the inflection point for philanthropy in canada
The new Canadian donor wants:
[1] Something to believe in...
six | evolving definition of philanthropy |
at the inflection point for philanthropy in canada
The new Canadian donors wants:
[2] Direct connection to impact...
The new Canadian donor wants:
[3] Something to belong to...
$12.8 Billion
one |
two |
three |
four |
five |
six |
As much as ever,
Canadians are giving
by nature and possess a spirit of generosity...
Their
engagement
with the non-profit sector, though,
is flat
at best...
And navigating the
choices
has become
overwhelming
for donors...
Leading to a sector that is
struggling to grow
...
Yet with
expectations
that are
higher than ever
.
Ultimately, Canadian's very
definition of philanthropy is evolving
.

two | engagement is flat |
at the inflection point for philanthropy in canada
...and even more 'lost' volunteers.
Volunteer Rate...
MINUS
3%
47% (2010) becomes 44% (2013)

'LOST' VOLUNTEERS...
MINUS
1,002,000
The # of volunteers lost from # we would have seen had volunteer rate held steady
CRA T3010 Data, 2013
CRA T3010 Data, 2013
CRA, 2014
CRA, 2014
CSGVP, 2013, 2010
CSGVP, 2013, 2010
Talking About Charities, 2013
six | evolving definition of philanthropy |
at the inflection point for philanthropy in canada
The new Canadian donor wants:
[4] To decide for myself...
$8.8 Billion
GROWTH
NO GROWTH
six | evolving definition of philanthropy |
at the inflection point for philanthropy in canada
The new Canadian donor wants:
[5] For others to know...
four | struggling to grow |
at the inflection point for philanthropy in canada
the 'war for talent' that this has spawned, ironically, only exacerbates
Waterloo Wellington Fund Raising Executives
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