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Untitled Prezi

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by

Cassie Xu

on 2 August 2013

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Transcript of Untitled Prezi

Alibaba Group
Creating a Different World Through Developing New Method of Business
Alibaba Group
Alibaba Group’s major businesses and affiliated entities include:
To last at least 102 years
To become the first platform of choice for sharing data
To make it easy to do business anywhere
To be an enterprise that has the happiest employees
2002
2003
2013
2008
1999-2000
1999
Alibaba.com becomes profitable.
Consumer e-commerce website Taobao is founded, again in Jack Ma's apartment.
Online payment system Alipay is launched.

Taobao Mall (currently known as Tmall.com), a dedicated B2C platform, is introduced to complement Taobao’s C2C marketplace. (April)
Alibaba Group is reorganized into 25 business units to better adapt to China’s fast-growing e-commerce environment. (January)
Alibaba Group is officially established by its 18 founders, led by Jack Ma, working out of a Hangzhou apartment.
Alibaba Group raises US$25 million from Softbank, Goldman Sachs, Fidelity, and other institutions.
History & Milestones
SWOT
strength
weakness
opportunity
threat
History & Milestones
Strategies
SWOT
Prospect
Strategies
Market
How Taobao bested Ebay in China
Values
1.Customer First
2.Embrace Change
3.Integrity
Technology
The interest of current deposit in Alipay is higher than it in bank
Prospect
Mission
V
I
S
I
O
N
1. Low intermediary fee for business to business and free of charge for online shop
2. Adequate fund
3. good at innovation
4. excellent enterprise culture
1. lack in search engine field
2.lack of competence in data screening

1. further market for e-commerce in rural area
2. national governments pay more attention to e- commerce
3. online shopping has become increasingly popular

1. fierce competition in both home and abroad
2. threat of the internet safety
3 .the negative influence of financial crisis

1.The story

2.The challenge

3.The strategic response

4.What happened
solution
1.Expend overseas market by innovation
2.Collaborate with local government to expend e-commerce market
3.Start online training for the beginner of online shop
4.Facilitate the legislation of e-commerce to ensure the safety of online shopping
Full transcript