UNC Charlotte Presentation

Phase I

Groundbreaking to Ribbon Cutting

• Timeframe: August 2017 to August 2019

Phase II

Ribbon Cutting to Year One

• Timeframe: August 2019 - August 2020

Phase III

Year One to Year Five

• Timeframe: August 2020 to August 2025

Current Students

Total Enrollment: 28,721

Undergraduate Enrollment: 23,404

New Freshmen: 3,453

New Transfers: 3,023

Graduate Students: 5,317

On-Campus Housing: 5,466

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Recreation Directly (SUAR Annual Report 2015)

Fitness Classes: 1,281 classes/16,230 participants

Sport Club Offerings: 41 clubs/1,173 number of participants

Intramural Sports Teams: 663 total

Financials from Signature Events: $19,140

Prospective Students

An array of potential UNC Charlotte 49ers visit campus or the university website everyday. By teaming with the admissions office, university communications and athletics, the new Health and Wellness Center will be a focal point for promoting the campus and the advantage of becoming a 49er.

Parents

Faculty and Staff

The Community

• Media Outreach

• Student Newspaper and Television

• Campus Partners

• The surrounding UNC Charlotte Community

• The City of Charlotte

Current Partners (Sponsors/Donors)

Recreation Services works with over 50 companies, organizations, campus partners throughout the year on signature events and special events.

Potential Partners

Alumni

Phase I: Groundbreaking to Ribbon Cutting

• Business as Usual

• Signature events

• Continued expansion of current activities

• Sponsor exploration

• Website updates

• The Added Value

• Timelapse video of construction

• Naming the facility

• Student naming competition

• Updates on Consruction

• Media Pushes

• Television (UNCC_TV, WCNC, and WSOC

• Radio (Radio Free Charlotte and local affiliates)

• Other media outlets

• Education around expansion

• Parking management

• SAC closures no longer an issue

Phase II: Ribbon Cutting to Year One

• Revving Things Up

• Increase media exposure

• Award and accolade submissions

• Marketing "street team" innatives

• Increase education around new fitness programs and intramural programs

• Bringing new sponsors, donors and community partners

• Bid to hosts numerous campus events

• Introduce new activities and/or weekend programing

• Assessment and survey

• Begin SWOT analysis

Phase III: Year One to Year Five

• Looking to the Future

• Findings from the SWOT analysis

• Findings from assessments and surveys

• Evaluate usage of former Recreation Services facilities and SAR facilities

• Create a strategic plan that capitalizes on current successes and expands opportunities

• Develop a calendar and/or structure to maintain events and planning, and more precisely the marketing and outreach around each event