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SEO Search Optimization Engine

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Alejandro Colorado

on 20 April 2013

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Transcript of SEO Search Optimization Engine

That is indexed in a library In the Imagine for a minute That your website is A book A library that not only indexes local Books But- all the books... world! You need people to find your book in a
s e a o f i n f o r m a t i o n Search engines such as That is indexed in a library Are the librarians of the web or You have to appeal to Search Engines in order to get presence and recognition The question is How do I achieve the above ? SEO Search Engine Optimization What exactly is SEO? * Abbreviation: The process of affecting the visibility of a website or a web page in a search engine's "natural" or un-paid ("organic") search results In other words SEO is the way to go if you want to Increase Both ranking and presence for your website in the search engines How exactly does it works ? Remember what we said, search engines are the librarians of the Internet?

Search engines have a system in which they use to collect information from all the websites on the Internet The information is ranked and rated for useful results relevant to the search If you have a website, search results... Matter Your competitors webpage Your website Wrong Your competitors webpage Your website Right The key to being #1 in search results and page ranking resides in making sure your website has all the ingredients that search engines need to display your content for the top positions But... What are these ingredients exactly? CONTENT TITLES BACK LINKS LINKED CONTENT KEYWORDS CONTENT Search engines account for all the content in your web page and pick keywords relevant to the search That way when people search for keywords, the results will only show websites that pertain to that "keyword" TITLES Search engines put a lot of attention to the official title of a website because it generally summarize its content Public title <title> This is the official title </title LINKS Links between websites
matter LINK LINK LINK LINK LINK When a website links to another usually it is a recommendation saying to the readers that the other web page has good information LINK Good Stuff!! A web page that has a lot of links coming to it Appeals to search engines Because this means the site has highly sought after and respectable content CONTENT IN LINKS The information in the links are also important For example If your website is Bobs Books
And the keyword books is linked to Bobs Books Bobs Books has a lot of Sci-Fi books Search engines then establish that Bobs Books is related to keywords- books and Sci fi books So every time someone search "books" but more specifically "Sci Fi books" on the web,Bobs Books will have a good position in the search results with enough links , keywords and content that is pointed towards it
SEARCH ENGINE RESULTS When your website has fresh, engaging content that is actualized often and also have quality backlinks... It will start climbing page rank, relevance and search engine results if you slowly work on the ingredients This is also called backlinking Top notch SEO takes TIME Engaging content
keywords and density Links, and Back links This will give you the best ranking “You won’t Find a Better Value SEO Provider on the Web” SomoloPro.Com http://www.somolopro.com/ For more info
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