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What Marks Success?
Transcript of What Marks Success?
Tools To Measure
What marks success
Measurable goals for social media platforms
Number of Followers
Look for Retention
Positive brand associations via social media campaigns can help drive clicks
It's A Conversation
check your score weekly
check your report weekly and compare to other comparable twitter accounts
Hyper Alerts for Facebook
set up your own as well as other pages you'd like to study responses from
Hootsuite Analytics Summary Reports
google analytics on hootsuite will show tweet to website activity
Nielsen noted that 37% of all U.S. mobile consumers had a smartphone in 2011
who live within 25 miles of Nashville, TN are on Facebook ( July 2011 )
WeFollow will show top active Nashville Influencers on Twitter that have sign up with them:
channel , uploads and subscribers
look for conversations and retention
subscribe to the blogs like:
grab the books:
bottom line: Interact with people or become irrelevant
any increased conversation
any increased sharing
Nielsen noted that 62% of all U.S. mobile consumers had a smartphone in 2013