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Inventing the Album of 2025
Transcript of Inventing the Album of 2025
call it an
Music Technology Innovation
Collection of Songs
Takes us on a Journey
What is an Album?
Box Set of
Many of the most SIGNIFICANT stereo LPs were created in the FIRST few years
Is there still a reason for the Album to exist?
Let’s Invent the Future
The absence of limitations
is the enemy of art.
- Orson Welles
“Those who are crazy enough to think they can change the world usually do.”
Before the CD, the average life-span of a "standard" format was 11 years
CD Sales Snapshot
Significant, longer artform
Creatively stimulating for artists and fans
Diversity of product is key to survival
Multi-channel Audio Systems
Apple makes downloading legal
Record labels embrace the new standard
Stereo audio files
are essentially indefensible
Return to a "singles market"
Creative artists are doing interesting work...
But, they must re-invent the wheel with each project
Stereo - sent to all your devises
Stems to re-mix
Scripted Videos for Singles
Video diary from the artist
"Making of" - Behind the Scenes
Break Free of the Past
Create a new
A defined "blank canvas" for artists to fill
Behind the scenes "making of" content
Performance videos of every song
Video Diary from the Artist
Scripted videos for the singles
Every time you set up a mic, set up a camera
The CD has been promoted as a "standard" for 30 years - which is a problem
Why CDs Need to Die
700 MB--- Really?
Digitally vulnerable product
An industry that...
Lots of incentive to keep the party going
No incentive to innovate
Millions of Systems Installed
No Music-Specific Format
Bigger Quality Gain than Stereo
High Definition, 3D Video
Focused Feature Set
50 hi-res Still Photos
Private Social Media Feed
Online community of people who own the album
Special VIP offers
Both Physical and VIrtual
Buying one gets you both
Why did CDs last so long?
Un-sexy physical product
Diversity of product is essential