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Social Media & the 2012 Presidential Election

The influence of social media today in political discourse as a new means of freedom of speech.

Katie Holley

on 17 October 2012

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Transcript of Social Media & the 2012 Presidential Election

photo credit Nasa / Goddard Space Flight Center / Reto Stöckli Social Media &
the 2012 Presidential Election Facebook/Twitter more and more relevant in mapping out American political standings
Candidates' profiles on FB and Twitter
Facebook as virtual discussion board - comments from "friends" and "followers"
micro blogged political statements on Twitter
Memes - spoofs/parodies ie. "Paul Ryan Gosling YouTube Humor, skits, parodies
"Gotcha" moments
unauthorized content
anyone can create/upload video content that goes viral - millions of views, global reach
YouTube comments Internet Journalism & Reader Participation Online newpapers - Huffington Post, Politico
instant news and feedback
interactive atmosphere
"social reading" Pros anyone can voice their opinions and share with a broad audience
early exposure if under the voting age
relevant to a young audience, encouraging younger people to get involved
easy to inform yourself The influence of social media today
in political discourse
as a new means of freedom of speech Cons opinions can be unfiltered, vulgar, threatening
blurring of fact and fiction - unreliable sources, humor vs. truth Questions Does the influence of social media contribute to the growing polarity of American politics? Or will it help unite us?
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