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Linkedin Training: COM 405

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by

Jennifer Gill

on 30 October 2015

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Transcript of Linkedin Training: COM 405

GETTING STARTED...
www.linkedin.com
build your profile FIRST
THEN add connections
THEN join groups

The Social Media Jungle
Jennifer Gill, BA, BEd, MA @ELO_BUS

BCom Experiential Learning Manager
COM 405 Instructor
Social Media Rep
for Gustavson BCom
Finish a minimum of 50 units
Attend four coaching meetings
Design and publish your website
Participate in the COM 405 Global Leaders Festival
Vanity...
"Brands take an average of 13 hours to respond to comments. Customers want responses in 30 minutes" ~ Mari Smith
Leveraging LinkedIn
COM 405 @Gustavson
Map OuT A StraTegY
Career Preparation Across Borders
COM 405
S
ave Time With the Handy Owl...
Tools And Resources
COM 405
WHY USE LINKEDIN?
Free Download...
www.linkedinchecklist.com
Personalized Website

Designed to make BCom students globally marketable

Training is provided through workshops and webinars

Demo site: www.com405demowebsite.com
IDentify
AUdienCe(s)
SelECt YouR
SoCiaL Media TooLS
APPoiNT A SitE/Page
MANAgeR
GeT A GooD CamErA!
AnD a SmaRT PhoNE!
BeGin BuiLding...
CONTENT
FRIENDS
CONNECTIONS
FOLLOWERs
FOlloW OthERS...
e.g.
BUSINESS
EDUCATion
UVic COMMUniCaTionS
Keep StaTs
ChecK in Every 2-3 Months
What's working?
What's not?
BRAND AND CO-BRAND


JOIN PROFESSIONAL DISCOURSE


NETWORK...NETWORK...NETWORK...
Value...
CONSIDERATION #3 - HOW WILL YOU KNOW SUCCESS?
KEYWORDS..KEYWORDS..KEYWORDS

1. Headline
2. Current work experience
3. Past work experience
4. Summary Section
Higher education
Education
Curriculum
University
Educational
Technology
Academic
Students
Course
Career Development
Co-operative Education
SUCCESS IN LINKEDIN = COMPLETE + ACTIVE...
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..and put in a cover photo!
...and in your email signature
Full transcript