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Transcript of Listing Presentation_working
ABOUT ME PERSONALLY
TELL ME ABOUT YOUR HOUSE
ABOUT ME PROFESSIONALLY
get to know you better
answer all your questions
ask you some important questions
Determine if I'm the agent for you
Live in Franklin
Married to Michael
 became a REALTOR®
SRS & ASP designations
2012 joined Benchmark Realty
won award for [production]
What drew you to this home when you bought it?
What is your favorite feature of this house?
What do you like about your neighborhood?
What are some nearby amenities such as restaurants or shopping?
What don’t you like about it?
Why are you moving?
How soon do you need to move?
Is price or timing more important?
What are you looking for from your agent?
Do you anticipate major challenges to selling your home?
What will you do if your home doesn’t sell?
To helping you market and
sell your home
For me, buying and selling a home is about much more than "bricks and mortar".
I'll help you traverse the entire real estate transaction - beginning to end.
We will be sure to talk equity potential.
Unique Selling Approach
MY SIGNATURE APPROACH
I believe in an upfront no-nonsense approach to selling real estate
I will tell you if either I or my company is not the best fit for your situation.
I will be honest about the pricing of your property
I TAKE QUARTERLY CLASSES TO STAY UP TO DATE WITH MY INDUSTRY … (REWRITE WITH YOUR OWN INFO)
WHY I'M DIFFERENT
What My Clients Say About Me:
“Our experience with (your name) was simply the best. (Your name) understood our needs, and when above and beyond to make the entire process easy, comfortable, and stress-free!”
– Dave and Sally Jones, Fort Collins, CO
“Another great testimonial can go here, and here.
– Jim Smith, Greeley, CO
Only Real Estate Agents who are members of the National Association of Realtors® can use this term.
Realtors subscribe to a higher code of ethics.
Realtors are required to have additional education.
I’m a member of the Local, State, and National Association.
WHAT DOES REALTOR® MEAN?
Peerless Realty Team | Benchmark Realty
We service this geographic area
Established in 2006
Peerless Realty formed in 2011 after identifying a need for a team in Wm County who knows this market
THE PRICE DERIVATIVE
Every property will sell and has the potential to sell quickly, the price is the No. 1 factor controlling this outcome.
ABOUT MY CMA
Comparables include sales from all real estate agents and companies
I check public records in addition to MLS
The best measure of value is sold listings
Active listings demonstrate supply and competition
Withdrawn/expired listings usually demonstrate an overpriced listing.
MARKETING YOUR PROPERTY
Much of my marketing starts today, when we agree on a price for your home. The best marketing in the world will never sell an overpriced home.
FACT vs. FICTION
When it comes to online marketing, many agents will try to convince you they have the “secret sauce.”
The fact is, every agent’s listing is syndicated out by the MLS to hundreds, if not thousands, of web sites.
The fact is, if a buyer is house shopping online and your home matches their criteria, it would be almost impossible for them not to find your home.
My brand has the following unique online marketing methods:
Brand website: peerlessrealtyteam.com
I offer the following unique marketing methods:
1-800 Call Capture
Getting started is easy. Once we have agreed on a price and I have answered all of your questions, we have a little paperwork to complete. Then I can have your home on the market in as little as 48 hours.
Selling your home is a big deal and I take the task very seriously. The fact that you have considered me to help you accomplish this means the world to me!
EXTRA SLIDE AT END OF PATH
Hobbies horse back riding & furniture
ABOUT MY ORGANIZATION
Average Sales Price